Director of Admissions

3 days ago

Virginia Beach, Virginia, United States Cotulla Education Full time $80,000 - $100,000 per year

Training Tomorrow's Technicians to Become Skilled, Employable, and Essential

ABOUT US - Big Changes, Better Benefits - Join us today

At Cotulla Education, home to the Aviation Institute of Maintenance, Centura College, and Tidewater Tech, we are dedicated to transforming lives through hands-on, career-focused education. Our mission is to empower students to achieve their professional dreams in high-demand fields like aviation, healthcare, information technology, and skilled trades. With experienced faculty providing personalized support, our graduates emerge as future leaders ready to make a significant impact in their communities. Join us in shaping the careers of those who will build and maintain our world and embark on a transformative journey towards a fulfilling career.

This is an on-site role with opportunities available in over 15 locations. We offer nationwide opportunities to build your future across multiple locations, with relocation assistance available.

Training Tomorrow's Technicians to Become Skilled, Employable, and Essential.

About Us - Big Changes, Better Benefits - Join us today

Position Purpose

The Director of Admissions is responsible for strategically leading the campus Admissions department to meet enrollment goals while ensuring compliance with company policies, regulatory standards, and best practices in admissions. This role involves developing and implementing effective recruitment strategies, managing the admissions team, and fostering relationships with prospective students and stakeholders. The Director will analyze admissions data to drive decision-making and enhance operational efficiency. Based on demonstrated skills and performance, the position may be designated as Senior or Master Campus Director of Admissions.

Key competencies include:

  • Inspire and guide the admissions team, promoting collaboration and professional growth through mentorship.
  • Create and implement an admissions strategy aligned with institutional goals, using market research to identify target audiences.
  • Analyze admissions data to inform strategies, optimize recruitment efforts, and improve conversion rates.
  • Collaborate with other departments to advance the institution's diversity and inclusion initiatives.

This position ensures that the admissions process aligns with organizational goals and effectively attracts qualified students, contributing to the overall success of the institution.

Job Responsibilities

  • Attract qualified students who will benefit from the school's programs, managing the entire inquiry cycle from initial contact to enrollment. This includes answering calls, scheduling appointments, interviewing students, processing applications, and ensuring attendance at orientation while avoiding involvement in admissions testing or decisions.
  • Conduct daily audits of inquiries and oversee the Admissions team by hiring, training, evaluating, and supervising Assistant Directors and Representatives. Organize meetings and training sessions to enhance team performance and analyze admissions metrics to improve conversion rates.
  • Ensure accurate and timely updates in CampusVue, including auditing the Admissions Blue Folder for required documents, and training staff to use the system effectively.
  • Confirm that all applicants meet admissions requirements, including background checks, testing, references, and interviews. Complete the Admissions section of the Weekly Executive Director's Reports.
  • Manage inventory and ordering of promotional materials, encourage admissions staff participation at career fairs, and provide support to the Campus Executive Director while collaborating with Financial Aid, Career Services, Program Coordinators, Registrar, and school management.
  • Supervise and support the Admissions Representatives, Assistant Director of Admissions, and Receptionist, providing guidance, training, and performance evaluations to ensure effective operations and a high standard of service in the Admissions department.

Required Qualifications

  • Bachelor's Degree (Business, Marketing, or a related field preferred)
  • 5+ years of management experience or proven leadership in a relevant role, demonstrating a track record of effectively guiding teams, driving performance, and achieving organizational goals.
  • Strong problem-solving skills and a patient approach to resolving admissions challenges
  • Exceptional organizational skills with a keen attention to detail and the ability to manage multiple tasks effectively
  • Proven integrity and professionalism in all interactions
  • Excellent persuasive communication abilities with a strong focus on customer/student satisfaction
  • Highly motivated with a passion for achieving goals
  • Proficient in Microsoft Office Suite (Word, Excel, PowerPoint, Outlook)
  • Willingness to work evenings and weekends as needed
  • Ability to thrive in a collaborative team environment

Preferred Qualifications

  • Minimum 2 years of experience as a successful Admissions Representative on campus
  • Proven ability to manage an Admissions team in a fast-paced, performance-driven, and compliance-oriented environment
  • Experience with CampusVue software

What We Offer - Work Where Benefits Work for You

The compensation for this position ranges from $90,000 to 105,000 per year, based on experience, qualifications, and other relevant factors. In addition to a competitive base salary, we offer a comprehensive benefits package, including:

  • 401(k) and Matching:Secure your future with our competitive retirement savings plan.
  • Comprehensive Health Coverage: Enjoy Health, Dental, and Vision insurance to keep you and your family healthy.
  • Life Insurance: Peace of mind with life insurance options.
  • Parental Leave: Support for new parents during important life transitions.
  • Paid Time Off: Recharge with paid time off to promote work-life balance.
  • Retirement Plan: Additional options to help you save for retirement.
  • Employee Assistance Program:Access to resources for personal and professional support.

We are committed to providing a rewarding compensation package that supports both your professional growth and personal well-being.

LI-Onsite

Cotulla Education is a proud equal-opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, disability status, or any other characteristic protected by applicable law. We believe that a diverse workforce contributes to the success of our company and are dedicated to fostering a culture of respect, equity, and inclusion.

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