marketing & social media manager
1 week ago
About The Woods
The Woods is North Florida's premier multi-experience venue featuring live music, themed events, pickleball, beach volleyball, roller skating, wellness programming, food & beverage, and large-scale festivals. We are entering a growth phase and seeking a seasoned, highly connected Marketing & Social Media Manager to drive attendance.
Role Summary
This role is for an innovative marketing powerhouse who understands how to build hype, reach targeted audiences, and convert curiosity into ticket sales and foot traffic. The Marketing & Social Media Manager will own the brand voice of The Woods and be responsible for all digital marketing, design, promotions, advertising campaigns, influencer strategy, and street-level insights.
Key Responsibilities
Create and implement high-impact marketing strategies that drive venue attendance
Develop creative social media content, flyers, videos, and event campaigns
Run targeted paid ads (Meta, TikTok, Google, Eventbrite, local SEO)
Partner with influencers and local groups to grow awareness and hype
Manage email marketing, text message blasts, and loyalty programs
Activate street marketing, community engagement, and brand partnerships
Track analytics and adjust strategy to maximize conversions and ROI
Ensure every event has a comprehensive marketing rollout plan from pre-launch to post-event coverage
Ideal Candidate
Experience in nightlife, entertainment, or hospitality marketing is required
Strong graphic design + video editing skills (Canva, Adobe, CapCut or similar)
Proven experience increasing attendance, conversions, or engagement
Understands viral content strategies and data-driven marketing
Highly proactive, creative, and execution-oriented
Compensation
- Salary + performance bonuses tied to attendance growth and revenue
Job Type: Full-time
Benefits:
- Employee discount
- Flexible schedule
Work Location: Hybrid remote in Lake City, FL 32024
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