Director of Sales, Retail West

Job Responsibilities:

• Identifying and closing new distribution opportunities for Good Foods Group
• Maintain and grow existing business
• Manage and grow the business with our distributors
• Core competencies required for the role: business planning, forecasting, trade management, promotional planning and ROI analysis, customer and distributor P&Ls, leveraging data to drive insights, actions, and recommendations at the customer level
• Ability to deal with ambiguity, learn on the fly, and problem solve
• Relationships with customers across the West: Albertson, Safeway, HEB, Central Market, Raley's, Stater Bros., Smart & Final, Gelsons, Winco, Harmons, New Seasons, Hungryroot, Go Puff
• Effectively penetrate the customer to build rapport at all levels and to fully understand the customer, their business, and the marketplace
• Aggressively pursue and lead their assigned customers to deliver their Business Objectives. Gross to Net Revenue, Margin, and ACV Growth, Distribution, Pricing, Promotional Effectiveness, and Optimal Shelving
• Conduct category & business reviews with their customers and broker partners to deliver their business objectives
• Strategic focus on increasing ACV, sales velocity, and securing new customers (white space)
• Proactively communicate customer specific needs with marketing to enhance post event velocity metrics
• Responsible for broker management to support the delivery of their goals and objectives
• Achieve New Item Authorization and Distribution goals with their assigned accounts
• Deliver promotional revenue objectives (ROI), by tactic, price point, drive period & selling event for their assigned categories and geography, and post event analysis
• Effectively execute Good Foods pricing strategies for all assigned categories for the customers
• Manage monthly forecast updates, trade revenue and deduction management, weekly sales updates and other key deliverables
• Responsible for maintaining files and business documentation as directed by Good Foods Policy & to thoroughly document business transactions with the customer
• Comply with all company rules, regulations, and policies
• Perform other duties as assigned

Qualifications and Additional Skills:

• Bachelor's degree required
• Valid Driver's License and insurable by Good Foods Group insurance company
• Understanding and experience managing customer P&Ls from gross to net and margin
• Experience in effective customer management and selling to achieve objectives
• Ability to work independently and to plan, organize and set/achieve priorities when performing work
• Superior interpersonal skills (written, verbal, presentation); ability to work within a Customer Business Team framework
• Ability to establish and maintain effective relationships with the Customer and gain their trust and respect
• Extensive Broker and distributor management experience, ability to impact business through indirect reporting relationship
• SPINS and Panel data
• Ability to deal with confidential information
• Proficient in Microsoft Office programs
• Strong negotiation skills

Travel:

• Travel up to 50% of the time, as needed

Work Environment:

• Home Office (Remote)
• Customer office locations

Physical Requirements:

• Able to communicate information accurately to others

Direct Report(s):

• None

Benefits:

• Complete benefits package including medical, dental, vision, life, and disability insurance
• Paid Time Off (PTO) and nine paid holidays throughout the calendar year
• 401K Retirement Plan + Company Match
• Employee Assistance Program (EAP)
• and more

This job description is not intended, nor should it be construed to be an exhaustive list of all responsibilities, duties, skills, or working conditions associated with a particular job. It is intended only to be a general description of the essential functions common to positions of this type. Nothing in this job description restricts managements right to assign or reassign duties and responsibilities to this job at any time.

Good Foods Group, LLC. is an Equal Opportunity Employer that does not discriminate on the basis of actual or perceived race, color, creed, religion, national origin, ancestry, citizenship status, age, sex or gender (including pregnancy, childbirth, pregnancy-related conditions, and lactation), gender identity or expression (including transgender status), sexual orientation, marital status, military service and veteran status, physical or mental disability, genetic information, or any other characteristic protected by applicable federal, state, or local laws and ordinances. Good Foods Group, LLC.'s management team is dedicated to this policy with respect to recruitment, hiring, placement, promotion, transfer, training, compensation, benefits, team member activities, access to facilities and programs, and general treatment during employment.