Product Manager
2 days ago
Since 1995, Red Oak Technologies has been a trusted partner in the tech industry, delivering innovative talent solutions that drive progress. We specialize in quickly acquiring and efficiently matching top-tier professional talent with clients in immediate need of highly skilled contract, permanent or project management based resources.
Product Manager II - MarTech
San Francisco, CA - Onsite
About the Role:
As a Product Manager II, you will play a critical role in shaping and delivering personalized customer offers and engagement strategies that power our customers iconic brands.
As part of the Marketing Technology (MarTech) team, you will focus on creating and delivering customer-facing offers and engagement strategies across site, mobile app, and marketing channels
.
The Product Manager II role will drive personalized offer strategy and execution by:
• Shaping and delivering an offers strategy that advances brand and loyalty objectives while leveraging and complementing other MarTech capabilities such as personalization and campaign execution
• Determining how customer shopping behavior and profile attributes guide the delivery of personalized promotion codes, ensuring the right offers reach the right individuals
In this role, you will partner with brand, marketing, loyalty, pricing, and engineering teams to define the customer offers roadmap, translate business needs into actionable product requirements, and deliver seamless experiences across site, mobile app, and marketing channels. You will be responsible for both strategic vision and end-to-end delivery: from building segmentation to leading offer launch planning, testing, and rollout of new capabilities.
Success requires strong analytical and communication skills, as well as the ability to bridge technical and business perspectives. You will need to influence across functions, debate solutions with technical teams, and represent complex concepts in ways that are actionable for non-technical stakeholders. This role also provides the opportunity to leverage AI tools to streamline documentation and accelerate delivery.
If you are excited by the challenge of bringing innovative, personalized, and scalable offers to life—and thrive in a highly collaborative, cross-functional environment—this role offers the chance to make a significant impact on how millions of customers engage with our brands.
What You'll Do:
Partner closely with brand and business stakeholders to define customer offers roadmap and capabilities, desired business outcomes, and optimal experiences across site, mobile app, and marketing channels
Collaborate to design and execute strategies that drive engagement and conversion while aligning with the overall product vision and value proposition
Build strong cross-functional relationships across brand/business, technical, and product management teams, advocating for the integration of offers into broader business strategies
Work with loyalty, pricing, e-commerce, mobile app, and other product teams to ensure seamless integration and execution of targeted offers across channels and experiences
Author clear business and product requirements – including utilization of AI acceleration tools to streamline artifact creation – as well as maintain a prioritized offers backlog
Author clear business and product requirements (leveraging AI tools where appropriate to streamline documentation) maintain a prioritized offers backlog, and support generation of appropriate stage gate artifacts; support the Quarterly Planning process
Collaborate on the design and implementation of complex customer capabilities in partnership with engineering teams
Strong communication skills to articulate business needs, functional capabilities, and technical concepts across various levels of cross-functional stakeholders. Includes both tactical and strategic forums, including Steering Committees
Drive end-to-end project planning, testing, and rollout of customer offers, including development of integrated project plans, coordination of UAT and QA cycles, and management of cross-functional dependencies to ensure timely, high-quality delivery
Demonstrate technical acumen by influencing and debating solutions with engineering teams, weighing trade-offs, and translating technical concepts for non-technical audiences.
Apply strong analytical skills to assess complex situations, interpret data, make judgments, and recommend solutions
Identify, measure, and report results to validate strategy and inform continuous improvement; provide research and analysis to evaluate strategic opportunities
Organize and lead ongoing brand-focused Product Working Groups to drive alignment, knowledge-sharing, and advocacy for new opportunities and the "art of the possible" across MarTech
Experience with promotional programs from strategy development through tactical execution is a strong plus
Who You Are:
Experience in designing, developing and implementing platforms, APIs, and/or complex customer capabilities
Experience working with large software engineering teams both within and outside of your domain
Demonstrate technical acumen; ability to influence and debate solutions with technical team members, to understand technology solutions and potential tradeoffs and to represent technical concepts to non-technical stakeholders
Ability to assess relatively complex situations and analyze data to make judgments and recommend solutions
Understanding of concepts and procedures specific to own subject area
Red Oak Technologies is made up of people from a wide variety of backgrounds and lifestyles. We embrace diversity and invite applications from people of all walks of life. See what it's like to be at the top; connect with one of our recruiters and apply today.
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