Growth Marketing Manager

About Moxie

As part of the corporate Marketing team at Moxie Pest Control, we support 40+ branches with strategic marketing leadership, data-driven insights, and hands-on execution.

Our mission is to improve the quality of life for our customers, team, and community by living our values: be kind, be the solution, do the right thing, and continually improve.

We're seeking a relationship-focused, data-driven Growth Marketing Manager who blends agency account management with growth execution.

This role works closely with the Senior Manager of Digital Marketing, to support digital strategies across local markets by:

• Attending partner meetings

• Clarifying needs and goals

• Translating partner insights into clear action plans

• Ensuring smooth collaboration and execution across teams

You'll lead growth experimentation and performance optimization while acting as a key communication bridge between branch partners and the internal digital, creative, and analytics teams.

Responsibilities:Partner Communication & Account Management

• Attend weekly/monthly Partner Operations meetings alongside the Sr. Manager of Digital Marketing to understand branch goals, market conditions, and operational needs.

• Serve as the primary intake lead for growth-related requests, gathering key details and translating them into actionable creative briefs and project assignments in ClickUp project management software. 

• Maintain proactive communication with branch partners, ensuring clarity on timelines, expectations, deliverables, and performance results.

• Act as a liaison between partners and internal teams, helping ensure strategies are aligned with business objectives and executed flawlessly.

• Manage follow-ups, next steps, and accountability to keep marketing initiatives moving forward.

Growth Strategy & Execution

• Support and execute digital strategies that drive lead generation, conversion, and customer retention across 40+ markets.

• Own growth experimentation through structured A/B testing, offer testing, landing page optimization, and audience segmentation.

• Partner with the Sr. Manager of Digital Marketing and external vendors to optimize paid media campaigns and uncover new performance opportunities.

Performance Analysis & Insights

• Monitor campaign performance across channels and markets, identifying trends and opportunities for improved efficiency and ROI.

• Prepare clear, actionable reports for partners and internal stakeholders, distilling complex data into simple, strategic recommendations.

• Work closely with the Data Analytics team to ensure measurement accuracy and insightful dashboards.

Cross-Functional Collaboration

• Collaborate with Creative Marketing  to develop high-performing ad assets, landing pages, emails, and campaign components.

• Work with the Analytics and Ops teams to support local market needs, share insights, and ensure alignment on customer acquisition goals.

• Coordinate with SEO, Paid Media, Content, and Web teams to bring integrated marketing strategies to life.

Lifecycle & Retention Marketing

• Support the planning and optimization of automated email/SMS journeys for onboarding, renewals, upsells, and re-engagement.

• Provide partner-specific recommendations for improving customer retention and lifetime value.

Website, CRO & SEO Support

• Assist with website updates, landing page builds, and conversion improvements based on market insights and performance data.

• Partner with SEO specialists to support content updates, location page enhancements, and local visibility improvements.

Qualifications

• 4–6 years of experience in digital marketing or agency account management (ideal candidates have experience in both).

• Strong client-facing skills with experience attending client meetings, running discovery conversations, and managing expectations.

• Proven ability to translate client needs into clear execution plans, briefs, and timelines.

• Hands-on experience with paid media, lifecycle marketing, CRO, or multi-channel campaign execution.

• Strong analytical mindset with the ability to synthesize data into actionable insights.

• Excellent communication, organization, and relationship-building skills.

• Comfortable managing multiple projects simultaneously in a fast-paced environment.

Bonus Points For

• Experience supporting multi-location or home services brands.

• Familiarity with Google Ads, Meta Business Suite, HubSpot, Cinch, Looker, WordPress, or similar platforms.

• Experience building playbooks, intake workflows, or partner-facing documentation.

Why Moxie?

Join a collaborative, high-energy team that values kindness, problem-solving, integrity, and constant improvement. You'll help shape growth strategies for a nationwide network of service brands while enjoying strong support, autonomy, and room to grow.

Here's What We Offer:

• Award-winning workplace – Named a Top Place to Work since 2021

• Comprehensive benefits – Medical, dental, vision, and more

• 401(k) & Roth IRA – Because your future matters

• Paid Time Off – Work-life balance is important to us

• Monthly company events & recognition programs

• Service projects – Be part of something bigger than just a job

• Pet insurance – Because furry family members deserve care too

• Wellness program – Prioritize your mental and physical well-being

• Previ – Exclusive employee perks including cellular discounts and up to 40% off gear from top lifestyle and tech brands

• Maternity Leave – Paid time off to support you during this important life moment

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