Marketing Manager

Marketing Manager (Full-Time, Hybrid)

Location: Brickell, Miami, FL (South Florida Only)

We are a growing digital marketing and lead generation agency
focused on helping
local service-based businesses
generate
qualified leads and booked appointments
. We're looking for a
hands-on Marketing Manager
to work
directly with the CEO
and sit on top of execution, quality control, client communication, CRM performance, and internal operations.

This is a
hybrid role
— mostly remote, with regular in-office collaboration in
Brickell, Miami
, and
quarterly travel to client locations
.

Must-Have Requirements

• Based in South Florida (local candidates only)
• Full-time availability
• 3+ years experience in a marketing agency
  , previously working as:
• Marketing Manager
• Project Manager
• Operations Manager
• Account Manager
• Proven experience managing lead generation campaigns
  for local service-based businesses, with a strong focus on
  booked appointments and ROI
• Extremely organized, proactive, detail-oriented, and execution-focused

Core Responsibilities
Marketing & Project Management

• Own
  day-to-day project management
  across marketing, creative, CRM, web, and operations
• Manage timelines, priorities, deliverables, and dependencies across teams
• Ensure work is executed correctly, on time, and aligned with client goals
• Organize and maintain all marketing documents, assets, and reporting

Quality Control & Execution Oversight

• Perform
  quality control
  across all client deliverables
• Review client websites and landing pages to ensure:
• Strong design and user experience
• Clear messaging and calls-to-action
• Forms, tracking, and workflows function correctly
• Monitor developers and ensure web tasks are completed properly
• Verify automations, workflows, and integrations are firing correctly
• Proactively identify issues and resolve them before they impact clients

Website & Design Projects

• Manage
  website design and landing page projects
• Create clear design briefs and content briefs
  for designers and writers
• Coordinate with designers, developers, and content writers from start to launch
• Ensure websites and pages are conversion-focused and optimized for lead generation

Social Media & Creative Coordination

• Build and manage
  social media content calendars
• Coordinate with designers and content creators to ensure timely delivery
• Review creative for quality, brand alignment, and client objectives
• Manage approvals and publishing schedules

Email Marketing & Newsletters

• Oversee
  email marketing and newsletters
• Coordinate with clients, designers, and content writers to gather content and approvals
• Ensure campaigns are launched on time and aligned with strategy

CRM & Lead Management (GoHighLevel – GHL)

• Monitor
  GoHighLevel (GHL)
  daily
• Ensure leads are:
• Called promptly
• Followed up consistently via call and text
• Booked into client calendars
• Make calls when needed to
  qualify leads and secure appointments
• Ensure no leads fall through the cracks

Client Communication & Account Management

• Serve as the
  primary point of contact
  for a small group of clients
• Lead
  monthly reporting calls
  and strategy reviews
• Conduct
  quarterly in-person client visits
  (and additional visits if needed)
• Manage expectations, resolve issues, and ensure client satisfaction

Team Leadership & Weekly Execution Calls

• Run
  weekly cross-functional calls
  with:
• Media buyers
• Developers
• SEO team
• Social media team
• Ensure all departments are aligned, on track, and executing
• Flag issues early and take ownership of fixing them
• Follow up on action items to ensure completion

Agency Operations & SOPs

• Help
  organize and systemize the agency
• Create, document, and improve SOPs
  for marketing, CRM, onboarding, and internal workflows
• Identify inefficiencies and implement process improvements
• Support scaling efforts by tightening execution and accountability

Client Onboarding & Offboarding

• Manage
  client onboarding
  :
• Kickoff coordination
• Access collection
• CRM setup and workflows
• Campaign readiness
• Manage
  client offboarding
  professionally and cleanly
• Ensure smooth transitions with no loose ends

Reporting & CEO Communication

• Track performance across campaigns, CRM, and operations
• Provide clear weekly updates to the
  CEO
• Surface risks, opportunities, and recommendations proactively

Work Environment

• Hybrid role
  (mostly remote)
• Regular in-office collaboration in
  Brickell, Miami
• Quarterly travel to client locations
• Fast-paced, execution-driven agency environment

Benefits & Perks

• Paid holidays & paid vacation
• Yearly performance-based bonus
• Hybrid flexibility with strong leadership support
• Direct access to the CEO and fast decision-making
• Growth opportunities as the agency scales
• Travel opportunities for client visits

What Success Looks Like

• Campaigns run smoothly and generate booked appointments
• Teams are aligned and executing consistently
• Websites, workflows, and automations work without issues
• Clients feel supported, informed, and confident
• The agency is organized, documented, and scalable