Sales & Marketing Intern - Spring 2026

POSITION: Marketing & Sales Internship

DEPARTMENT: Sales

REPORTS TO: Directors of Marketing & Sales

FLSA STATUS: Non-Exempt

LEGENDS & ASM GLOBAL

Two powerhouse companies have joined forces to redefine excellence in sports, entertainment, and live events. Together, we combine unmatched expertise with a global reach, offering end-to-end solutions – from venue development and event booking to revenue strategy and hospitality.

Legends brings a 360-degree, data-driven approach across Global Partnerships, Hospitality, Merchandise, and Attractions, working with top-tier clients to deliver exceptional experiences.

ASM Global, the world leader in venue management and live event production, oversees 350+ iconic venues stadiums, arenas, conventions centers and theaters.

Our organization is committed to building an inclusive, innovative environment where differences drive solutions that benefit our team members, guests, and partners. Guided by our values of respect, integrity, and accountability, we create a workplace where everyone can succeed. Are you ready to be part of the team that is transforming live entertainment? Join us to make legends happen

THE VENUE: VIEW BOSTON

View Boston, which encompasses the top three floors of the Prudential Tower, will feature immersive experiential exhibits and a bistro on the 50th floor, an indoor/outdoor cocktail lounge with a 360-degree outdoor viewing deck on the 51st floor, and a double high (24-foot) indoor viewing space on the 52nd floor. The destination, designed with the adventurer in mind, was created to be an attraction that welcomes locals, and domestic and international visitors, being the ideal stop as they begin their Boston experience. Whether they are interested in discovering famed institutions and coveted hidden gems through immersive interactive experiences or meeting friends for a sunset cocktail - their unforgettable Bostonian experience starts here.

THE ROLE

We are seeking an ambitious and motivated Sales and Marketing Intern to help support initiatives that drive attraction attendance, ticketing revenue and guest experiences. This role provides hands-on experience in marketing, group ticket sales, and customer engagement, ideal for students pursuing degrees in business, marketing, hospitality, or related fields.

ESSENTIAL DUTES AND RESPONSIBILITIES

SALES RESPONSIBILITES

• Collaborate with the sales team to develop customized experiences for guests.

• Maintain accurate records in CRM software and assist in tracking sales performance.

• Sales & Prospecting:Assist in identifying and prospecting potential group sales leads (schools, corporate groups, tour operators, etc.) through outreach efforts via email, phone calls, and in-person meetings to generate ticket sales.

• Learn and apply sales techniques to promote View Boston as a must-visit destination.

• Participate in networking events, and promotional activations to drive awareness and generate leads.

MARKETING RESPONSIBILITIES

• Support on-site and off-site marketing activations and events, including setup, guest engagement, and live social coverage.

• Support the marketing team & agencies with content ideation and development, ensuring posts align with brand voice and seasonal campaigns.

• Assist in the planning and execution of monthly photography and videography shoots

• Monitor social performance metrics and assist in monthly reporting to analyze engagement and identify growth opportunities.

• Conduct competitive and trend research to inform future campaigns and creative direction.

• Assist with marketing administrative tasks such as weekly reporting, vendor coordination, print orders, donations, and inbound marketing inquiries.

• Collaborate with the marketing team on college campus outreach, influencer campaigns, and seasonal promotions.

QUALIFICATIONS

To perform this job successfully, an individual must be able to perform each essential duty with energy and enthusiasm. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

EDUCATION AND/OR EXPERIENCE

• Currently enrolled in a college or university program (Preferably business, marketing, hospitality, tourism, or a related field)

SKILLS AND ABILITIES

• Strong communication and interpersonal skills.

• Comfortable with cold calling, door-to-door outreach and sales pitches.

• Self-motivated with a goal-oriented mindset.

• Basic knowledge of Microsoft Office and CRM Systems is a plus.

• Available to work flexible hours, including evenings and weekends.

WHAT YOU'LL GAIN

• Hands-on experience in outside sales, event sales, and business development.

• Exposure to B2B and B2C Sales Strategies in a dynamic industry.

• Opportunity to build professional networks with industry experts.

• A fast-paced, engaging work environment with stunning views of Boston

Internship Details:

• Dates of Program: January 2026 – May 2026

• Paid Internship

• Eligible for Academic Credit

COMPENSATION

Competitive hourly rate of pay, commensurate with experience.

WORKING CONDITIONS

Location: On Site at View Boston (Boston, MA)

PHYSICAL DEMANDS

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

NOTE:

The essential responsibilities of this position are described under the headings above. They may be subject to change at any time due to reasonable accommodation or other reasons. Also, this document in no way states or implies that these are the only duties to be performed by the employee occupying this position.

Legends & ASM Global is an Equal Opportunity/Affirmative Action employer, and encourages Women, Minorities, Individuals with Disabilities, and protected Veterans to apply. VEVRAA Federal Contractor.