Senior Marketing Analytics Manager

Company: Crew Marketing Group Inc.

Location: Cincinnati, Ohio (On-Site)

Job Type: Full-Time

Company Overview:

Crew Marketing Group Inc. is a results-driven marketing and strategy agency that partners with leading brands to deliver data-informed, high-impact marketing solutions. Headquartered in Cincinnati, OH, we combine creative storytelling with advanced analytics to help our clients accelerate growth and achieve measurable success.

We are seeking a highly skilled and data-savvy Senior Marketing Analytics Manager to join our on-site team. The ideal candidate will have strong analytical, strategic, and leadership skills, with a passion for transforming marketing data into actionable insights that drive decision-making and performance.

Job Overview:

As a Senior Marketing Analytics Manager at Crew Marketing Group Inc., you will lead the development and execution of data analytics strategies that inform marketing campaigns, media performance, and overall business growth. You will collaborate with cross-functional teams — including marketing, creative, and client strategy — to evaluate campaign effectiveness, optimize media spend, and deliver meaningful reporting to clients and internal stakeholders.

This role is perfect for someone who thrives on solving complex data challenges, leading analytical teams, and shaping marketing strategy through insights and performance metrics.

Key Responsibilities:

• Lead marketing analytics initiatives across multiple client accounts and channels.
• Develop and maintain data models, dashboards, and reports to measure marketing performance and ROI.
• Analyze large datasets to uncover trends, customer behaviors, and actionable insights.
• Partner with media planners, campaign managers, and strategists to optimize digital and traditional media efforts.
• Evaluate campaign performance across platforms such as Google Ads, Meta, LinkedIn, and programmatic channels.
• Implement advanced statistical techniques, attribution modeling, and data visualization to support decision-making.
• Manage and mentor junior analysts, fostering a culture of analytical excellence.
• Ensure data integrity, accuracy, and consistency across all marketing systems and reports.
• Present insights and strategic recommendations to clients and internal leadership.
• Stay up to date with emerging tools, technologies, and marketing measurement trends.

Required Qualifications:

• Bachelor's degree in Marketing, Statistics, Data Science, Business Analytics, or a related field.
• Minimum 5–7 years of experience in marketing analytics or data-driven marketing roles.
• Proficiency with analytics and visualization tools such as Google Analytics 4 (GA4), Tableau, Power BI, or Looker Studio.
• Strong experience with data querying and management using SQL, Excel, or Python/R.
• Deep understanding of digital marketing channels, KPIs, and attribution models.
• Familiarity with CRM platforms, marketing automation systems, and data warehouses.
• Ability to translate complex analytical findings into clear, actionable business recommendations.
• Excellent communication, presentation, and leadership skills.
• Strong project management abilities with experience handling multiple stakeholders.

Preferred Qualifications:

• Master's degree in Analytics, Business Intelligence, or a related discipline.
• Experience in a marketing agency or consulting environment.
• Working knowledge of BigQuery, Snowflake, or similar data platforms.
• Experience with A/B testing and predictive modeling.
• Familiarity with data governance and privacy compliance (GDPR, CCPA).

What We Offer:

• Full-time, on-site role at our Cincinnati, OH headquarters.
• Competitive salary and performance-based incentives.
• Comprehensive health, dental, and vision benefits.
• Paid time off (PTO) and company holidays.
• Opportunities for professional growth, leadership training, and certifications.
• A collaborative and data-driven culture that values creativity and innovation.

Why Join Crew Marketing Group Inc.:

At Crew Marketing Group Inc., we believe that data and creativity work hand-in-hand to build stronger brands. You'll be part of a talented, forward-thinking team that values collaboration, curiosity, and excellence. If you are passionate about using analytics to tell stories and drive marketing success, we'd love to have you on our crew.

How to Apply:

To apply for this position, please submit your application directly through Indeed by clicking the "Apply Now" button on this job posting.

Equal Opportunity Statement:

Crew Marketing Group Inc. is an equal-opportunity employer. We celebrate diversity and are committed to fostering an inclusive workplace where all employees feel valued and supported. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, sexual orientation, gender identity, national origin, age, disability, or veteran status.

Job Type: Full-time

Pay: $98, $118,606.32 per year

Benefits:

• 401(k)
• Dental insurance
• Flexible schedule
• Health insurance
• Health savings account
• Life insurance
• Paid time off
• Vision insurance

Work Location: In person