Business Marketing Director

Description

Are you ready to make an impact at DTCC?

Do you want to work on innovative projects, collaborate with a dynamic and supportive team, and receive investment in your professional development? At DTCC, we are at the forefront of innovation in the financial markets. We are committed to helping our employees grow and succeed. We believe that you have the skills and drive to make a real impact. We foster a thriving internal community and are committed to creating a workplace that looks like the world that we serve.

The Chief Client Office (CCO) is focused on providing a consistent Client Experience across all business lines and geographies, enabling enhanced Client Satisfaction, Revenue Growth and Business Line Success. The CCO function includes Sales, Partners, Relationship Management, Integration, Marketing & Communications and Sales Analytics & Operations.

Pay and Benefits:

• Competitive compensation, including base pay and annual incentive
• Comprehensive health and life insurance and well-being benefits, based on location
• Pension / Retirement benefits
• Paid Time Off and Personal/Family Care, and other leaves of absence when needed to support your physical, financial, and emotional well-being.
• DTCC offers a flexible/hybrid model of 3 days onsite and 2 days remote (onsite Tuesdays, Wednesdays and a third day unique to each team or employee).

The Impact you will have in this role:

The Marketing and Communications department at DTCC is responsible for shaping and promoting the company's brand image, engaging target audiences, increasing client engagement and driving revenue opportunities across all channels, regions and market segments.  Through outcome driven marketing campaigns, targeted digital engagement strategies, enterprise level event engagements, internal and external communications, media relations, and content creation, the department works to drive awareness, attract and retain customers or stakeholders, and support overall business goals. 

Positioned alongside the Relationship Management and Growth teams within the Chief Client Office (CCO), the Marketing and Communications team is focused on providing a consistent client experience across all channels and geographies, enabling enhanced client engagement, partner satisfaction, revenue growth and business success.

The Director of Marketing for the Chief Client Office will serve as the strategic and hands-on marketer responsible for developing and executing results-driven, cross-channel marketing strategies that align with business and growth objectives of the Client Group, with a growing emphasis on segment-specific strategies.  Working in partnership with the Relationship Management and Growth teams as well as the other Marcoms teams, this role guides the creation of integrated programs that build awareness, attract and engage target clients, and drive revenue across the full marketing funnel. As a key partner to the Chief Client Officer (CCO), this role will help elevate the CCO and the broader organization through strategic channels—including speaking engagements, thought leadership, press opportunities, and internal communications—in close collaboration with the communications team. The goal is to enhance executive visibility and reinforce DTCC's client-centric philosophy.

Your Primary Responsibilities: 

• Act as a true client partner, liaise/advise directly with stakeholders within the CCO organization and other key internal stakeholders to understand business goals and translate them into integrated and outcome driven marketing programs.
• Understand market drivers and competitive landscape to continuously evolve marketing strategies and maintain a competitive edge.
• Build client personas and segment focused engagement strategies in partnership with other client facing teams to align Marcoms plans to a more client centric mindset.  
• Develop and guide integrated multi-channel marketing programs (e.g. web, email, events, social, paid media, etc…), working directly with CCO leaders in Relationship Management and Growth, along with internal Marcoms teams and business partners to translate business goals into strategic, measurable, audience aligned marketing goals.  
• Lead client acquisition, expansion, and retention programs—partnering with business-aligned marketers and client facing teams, to drive segment-focused initiatives that deepen client relationships and contribute to revenue growth
• Oversee the development of compelling content and thought leadership programs, by deeply understanding the needs of our clients, synthesizing key insights and partnering with the content and creative team to draft, refine, and finalize compelling pieces that align to strategic priorities and resonate with target audiences. 
• Work with event marketing to develop and execute proprietary client engagement opportunities across thought leadership, roundtable and hospitality engagements, along with managing CCO participation at third party events
• Engage with PR to facilitate media engagements and interviews for the Chief Client Officer to drive top tier coverage.
• Collaborate with M&C channel leads (Events, Social, Web etc…) and discipline teams (design, content, video etc) to ensure marcoms plans are implemented effectively across all platforms, with consistent measurement and optimization practices.
• Partner with regional marketing counterparts to provide direction on client engagement and demand generation initiatives by region
• Lean into AI and Technology advancements across the Marcoms stack to drive efficiency, creativity and greater performance of audience-based Marcoms campaigns.
• Leverage data and analytics to track program, content and channel performance to identify opportunities for improvement and communicate impact to stakeholders.

Qualifications:

• 8-10 years of marketing leadership experience in financial services, fintech, or broader financial ecosystem.
• Bachelor's degree in Marketing, Business, or related field; MBA preferred.

Talents Needed for Success:

• Strategic Orientation: Strong understanding of financial services and broader financial ecosystem, with experience developing marketing and communications strategies in a complex, regulated environment. Approach is strategic and critical thinking oriented. Challenges constructively and drives end-to-end problem solving. Brings an innovative approach to business opportunities, foreseeing problems before they arise, and challenging complacency and the way things have always been done. The ability to create long-term strategies and plans, which reflect a thorough understanding of how the business operates. 
• Collaborative Mindset: Effectively communicates a compelling picture of how team goals ladder up to both departmental and organizational priorities. Exceptional ability to build relationships with key stakeholders, both within the Marketing and Communications department and throughout the organization through a strong level of presence, EQ and interpersonal skills. 
• Hands-On Operator: Deep expertise in brand strategy, digital marketing, demand generation, and client engagement. A leader who "rolls up their sleeves" and is not afraid to "lean-in" to a problem and get involved when the situation requires attention. Leads from the front with energy, drive and a pragmatic, engaged approach to day-to-day execution. Strong detail orientation.  Comfortable working in a dynamic, fast-paced, and collaborative culture.  
• Drive for Results: Proven track record of leading marketing transformation in complex, regulated environments. Ensures things are getting done at an appropriate pace, impacting business performance at the highest levels. Evoking ownership and accountability, streamlining processes and structure, leveraging technology to drive efficiencies and reallocating resources quickly and flexibly. 

The salary range is indicative for roles at the same level within DTCC across all US locations. Actual salary is determined based on the role, location, individual experience, skills, and other considerations. We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, sex, gender, gender expression, sexual orientation, age, marital status, veteran status, or disability status. We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.

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