Sr. Analyst, Marketing Analytics, LAC

Ready to make your next big professional move? Join us on our journey to achieve our big dream of building the most loved restaurant brands in the world.
Restaurant Brands International Inc. is one of the world's largest quick service restaurant companies with nearly $45 billion in annual system-wide sales and over 32,000 restaurants in more than 120 countries and territories.

RBI owns four of the world's most prominent and iconic quick service restaurant brands – TIM HORTONS, BURGER KING, POPEYES, and FIREHOUSE SUBS. These independently operated brands have been serving their respective guests, franchisees and communities for decades. Through its Restaurant Brands for Good framework, RBI is improving sustainable outcomes related to its food, the planet, and people and communities.

RBI is committed to growing the TIM HORTONS, BURGER KING, POPEYES and FIREHOUSE SUBS brands by leveraging their respective core values, employee and franchisee relationships, and long track records of community support. Each brand benefits from the global scale and shared best practices that come from ownership by Restaurant Brands International Inc.

As a Senior Analyst, Data Quality & Integration – Marketing Analytics, you will play a pivotal role in ensuring the accuracy, integration, and optimization of point-of-sale (POS) data across the Latin America and Caribbean (LAC) region. This is an opportunity to combine your technical expertise with business impact — automating data processes, enhancing integrations, and delivering actionable insights that drive growth across our brands, channels, and markets.

This role sits at the intersection of data engineering, analytics, and strategy, giving you exposure to multiple business units while directly shaping the way data informs marketing and commercial decisions.

This position is based in Miami, FL and is in the office 5 days a week.

Role & Responsibilities

• Lead the automation of recurring reports and dashboards, reducing manual effort and improving reliability.
• Develop optimized data structures in Snowflake, excel, and related reporting environments to enable scalable analysis while reducing file load.
• Proactively monitor data flows, identifying and resolving bottlenecks or inefficiencies.
• Implement best practices for data governance, documentation, and quality checks to ensure consistency across markets.
• Serve as the primary liaison for regional POS data integration project management, managing timelines, deliverables, and stakeholders.
• Collaborate with internal data engineering, IT, and vendor partners to integrate data pipelines into Snowflake, while ensuring data validity
• Build scalable frameworks for future integrations, reducing onboarding time for new data sources.
• Analyze sales and consumption trends at multiple levels: market, category, region, channel, and product mix.
• Deliver actionable insights to sales, operations, and marketing teams, influencing pricing, promotions, and innovation decisions.
• Conduct pre- and post-promotion analyses, quantifying program effectiveness and recommending improvements.
• Prepare visualizations, dashboards, and presentations that translate complex data into compelling business narratives.

Qualifications & Skills

• 2+ years of experience in QSR, retail, CPG, or related industries.
• Bachelor's degree in Business, Marketing, Computer Science, Data Analytics, or a related field.
• Strong experience with databases (Snowflake preferred) for extraction and manipulation.
• Proficiency and technical fluency, comfortable working with large datasets, SQL queries, and data warehouses.
• in SQL and data visualization tools (Tableau, Power BI).
• Advanced Excel and PowerPoint skills for reporting and executive communication.
• Experience with Python or similar programming languages considered a plus.
• Professional experience in multi-country or regional data management (LAC or other emerging markets).
• Understanding of marketing analytics and measurement frameworks (e.g., comparable performance KPIs, ROI modeling, AB Testing).
• Language skills: Spanish and/or Portuguese proficiency to support regional collaboration.
• Experience integrating POS data with CRM or digital marketing platforms.
• Comfort working with large, complex datasets and applying statistical/forecasting techniques.

Benefits at all of our global offices are focused on physical, mental and financial wellness. We offer unique and progressive benefits, including a comprehensive global paid parental leave program that supports employees as they expand their families, free telemedicine and mental wellness support.

Restaurant Brands International and all of its affiliated companies (collectively, RBI) are equal opportunity and affirmative action employers that do not discriminate on the basis of race, national origin, religion, age, color, sex, sexual orientation, gender identity, disability, or veteran status, or any other characteristic protected by local, state, provincial or federal laws, rules, or regulations. RBI's policy applies to all terms and conditions of employment. Accommodation is available for applicants with disabilities upon request.