Experienced Nursing Home Marketer

7 hours ago


Bronx, New York, United States Skilled Nursing Home at Bronx Full time

Position: Experienced Nursing Home Marketer

Location: Bronx, NY

Compensation: $110,000 – $130,000 (based on experience) + Benefits

We are seeking a highly skilled and experienced Nursing Home Marketer / Director of Marketing to join our team in the Bronx, NY. This is a senior-level position for a proven professional with a strong track record of success in long-term care and skilled nursing facility marketing.

What We Offer:

  • Competitive salary: $110K–$130K (commensurate with experience)
  • PTO, sick time, and paid holidays
  • Comprehensive health benefits package
  • Opportunity to make a major impact on facility census and reputation

Responsibilities:

  • Develop and execute marketing strategies to increase Medicare and subacute census
  • Build and maintain strong relationships with hospitals, physicians, case managers, and the community
  • Oversee referral development and ensure consistent admission growth
  • Collaborate with leadership to meet census goals and enhance the facility's profile
  • Analyze market trends and adjust strategies to maximize results

Qualifications:

  • Minimum 5–7 years of proven marketing experience in skilled nursing/long-term care (required)
  • Strong network within hospitals, rehab centers, and healthcare providers in the NYC/Bronx area
  • Demonstrated success in significantly improving Medicare census
  • Excellent communication, relationship-building, and organizational skills
  • Driven, results-oriented, and able to work independently

This is not an entry-level role. We are looking for a top-tier marketer who knows the Bronx/NYC market, understands the competitive landscape, and can deliver results.


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