Public Relations/Communications Writer

2 days ago


Indianapolis, Indiana, United States American Structurepoint Full time
Overview

Join American Structurepoint and become part of a team that goes the extra mile for our clients and communities. We live by our values - respect, staff development, results and family. Our team is encouraged to explore new ideas and turn our clients' dreams into reality. With exceptional benefits, training, and mentorship, we pave the way for a rewarding career. Ready for more than just a job? Explore opportunities with us and help improve the quality of life in the communities we serve. 

Group: Marketing + Communications

Position: Public Relations/Communications Writer

Location: Indianapolis, IN (on-site)

The American Structurepoint Marketing + Communications Group is a team dedicated to excellence. Our work is best in class and supported by passionate internal and external clients who trust us to help them achieve their strategic goals. As a strategic partner to the organization, our team is committed to elevating the company's brand, strengthening its reputation, and promoting its story across a wide range of audiences and platforms.

We are seeking an experienced, creative, and strategic Public Relations/Communications Writer to lead earned media efforts and develop compelling content that captures the essence of our company and clients. This individual will play a key role in shaping our public image, expanding media presence, and driving storytelling initiatives across traditional and digital channels.

The ideal candidate is a seasoned communicator with a proven track record of developing impactful PR campaigns, securing media coverage, crafting high-quality written content, and managing a fast-paced, deadline-driven communications program.

Responsibilities

Public Relations Strategy & Execution

  • Develop and implement comprehensive earned media and publicity strategies aligned with organizational and client goals.
  • Build and maintain strong relationships with journalists, influencers, media outlets, and key industry contacts.
  • Create, refine, and pitch story ideas to secure coverage across traditional, digital, and broadcast platforms.
  • Develop media lists, editorial calendars, and PR plans to support company and client initiatives.
  • Monitor media trends and proactively identify storytelling opportunities for executives and subject matter experts.
  • Lead thought leadership strategies that elevate company leaders through interviews, bylined articles, speaking engagements, and media commentary.

Content Creation & Writing

  • Write and edit high-quality content including media pitches, press releases, newsletters, articles, scripts, talking points, project spotlights, and social media posts.
  • Collaborate with designers, videographers, strategists, and internal partners to develop content that is consistent, engaging, and brand aligned.
  • Ensure all content adheres to AP Style, messaging guidelines, and editorial best practices.

Communications Strategy Support

  • Develop internal and external communication messages that strengthen brand reputation and support organizational priorities.
  • Gather analytics and insights to evaluate engagement, media coverage, and content performance.
  • Provide data-driven recommendations to enhance PR and communication strategies.
  • Offer expert editorial counsel and response recommendations to executives and clients as needed.

Project Management & Collaboration

  • Manage multiple projects simultaneously while ensuring deadlines and quality standards are met.
  • Coordinate PR deliverables and communication initiatives across teams and client groups.
  • Participate in professional development opportunities to support a productive, customer-focused department.
  • Perform other communications duties as assigned.
Qualifications
  • Bachelor's degree in communications, Public Relations, Journalism, Marketing, Advertising, or related fields.
  • 5+ years of experience in PR, communications, media relations, or marketing.
  • Proven ability to secure earned media placements and build media relationships, including willingness to make initial cold outreach.
  • Excellent written and verbal communication skills; mastery of AP Style.
  • Ability to translate technical, complex, or industry-specific information into clear, engaging content.
  • Strong interpersonal and collaboration skills with experience working across multiple teams and levels.
  • Highly motivated, proactive, and able to manage tight deadlines in a dynamic environment.
  • Exceptional organizational and multitasking abilities.
  • Experience with media monitoring and distribution tools (e.g., Cision or similar platforms).
  • Proficiency in Microsoft Office, Adobe Acrobat, and project management systems.
  • Experience with social media platforms and tools such as Sprout Social, Hootsuite, or HubSpot is a plus.
  • Willing and able to travel to project locations, offices, and events as needed. 

Preferred Qualifications

  • Client services or account management experience.
  • Agency experience or experience supporting multiple clients simultaneously.
  • Industry familiarity (A/E/C, professional services, or related sectors).

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