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Senior Copywriter

10 hours ago

New York, New York, United States Heartbeat Full time

Company Description
Heartbeat is a full-service agency for healthcare Challenger Brands. Challengers are playing a high-stakes game—they must battle behemoth market leaders, upend ingrained treatment habits, or transform a "me-too" product into "yes-please."

The agency is known for serving up distinctive strategies and differentiating approaches, ensuring clients' market positions are uniquely owned. Heartbeat designs their organization around a 100% integration model, housing media, strategy, med comms, creative, technology, and even point of care/population health under the same roof for the tightest, most integrated campaigns possible. They price work based on outcomes, not outputs. Their innovative model delivers not only alignment, but powerful orchestration, greater efficiency, and maximum impact for every dollar spent—all the necessary elements for Challengers to triumph.

That's the philosophy, here's the creds: 250+ employees between NYC & LA; 6 agency leaders with decades of tenure; a pile of awards from the likes of the Mannys, MM&M Awards, OMMAs, and Clios; an industry-leading commitment to diversity and inclusion (with a Med Ad News D&I Champion nod to match); and a President who dared to be quoted as saying, "We celebrate people who stand up and say, 'You know what? This is dumb.' Damn straight.

Overview
Creativity needs brand stewards and creative leaders. As a Senior Copywriter, you'll serve as a brand steward, delivering high-quality, strategically aligned content across a range of media. With solid early-career experience in a copy role, you bring creative consistency, conceptual strength, and a deep understanding of brand voice and audience needs alongside a commitment to scientific accuracy. You'll lead projects of moderate scale, mentor junior talent, and help shape the creative direction of the team—all while contributing to a culture of inclusivity, collaboration, and excellence.

Responsibilities

  • Lead content creation with clarity and confidence.
  • Write copy that's sharp, accurate, and brand-aligned.
  • Collaborate with art partners to visualize content.
  • Pivot tone and voice across brands and audiences.
  • Mentor junior writers and guide creative direction.
  • Present ideas that inspire and adapt to feedback.
  • Know the brand literature and annotate with conviction.

Qualifications

  • 2-4 years in copywriting or a similar creative role in a healthcare-related setting.
  • Strong writing and conceptual skills with attention to detail.
  • Ability to adapt tone and style across formats, audiences, and brand voices.
  • Skilled in creative thinking, storytelling, and presentation.
  • Comfortable managing multiple projects and collaborating across teams.
  • Proficient in AI tools for efficiency and creative refinement.
  • Committed to inclusivity and team values.

Additional Information
Our Publicis Groupe motto "Viva La Différence" means we're better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent.

Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.

If you require accommodation or assistance with the application or onboarding process specifically, please contact All your information will be kept confidential according to EEO guidelines.

Compensation Range: $66,785 - $101,085.00 annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 2/24/26.