Social Media Manager

SOCIAL MEDIA MANAGER

Location: Nashville, TN (LaVergne, TN)

ABOUT RESULTS GLOBAL

RESULTS GLOBAL is a talent-centric marketing & brand management firm. The RESULTS GLOBAL mission is to build exceptional marketing campaigns and navigate compelling partnerships for iconic Talent, and Talent x Brand ventures driving legacy forward. With a global vision and an international network, our team's expertise and passion is rooted in Nashville's thriving, collaborative, and innovative creative community. We develop revenue-driven marketing strategies to grow and engage audiences, via licensing, equity participation, strategic partnerships, and joint ventures.

WHO ARE YOU?

We are looking for an experienced Social Media Manager and highly motivated self-starter who is keen to learn, embodies a passion for music, and has a love of all things marketing, social media, entertainment, and tech. You believe that digital marketing goes beyond creating content - it's about crafting stories, engaging and growing communities, analyzing data, and staying ahead of trends. You thrive in an entrepreneurial environment, and are excited about the possibility of joining a new and growing team of entertainment marketing specialists.

THE ROLE

We are seeking a passionate and proactive Social Media Manager with proven previous experience with content creation and channel management across all platforms to join the team. The Social Media Manager will provide a pivotal role launching social media presence for new brands and leading social media strategy tasks across assigned Agency Accounts with a focus on brands and new business.

SOCIAL MEDIA MANAGER RESPONSIBILITIES:

• Social Media Management and Content Creation
  • Develop and integrate social media strategies for brand clients focused on digital monetization, audience growth, brand development and live event amplification.
  • Maintain a deep understanding of each client's brand guidelines and voice to maintain a consistent social media presence.
  • Assist in building and defining brand guidelines and brand voice for new brands and businesses where needed.
  • Perform routine audits across all applicable social media channels.
  • Collaborate with team members and partners/vendors on relevant campaigns, understanding and implementing best practices as it relates to social media, paid media and social commerce.
  • Create and/or review comprehensive digital marketing plans and content strategies for each account, including social, email, website/blog/digital PR to ensure consistency.
  • Plan ahead and maintain monthly social media content calendars and manage established approval processes for assigned client roster.
  • Post/schedule approved content on all applicable channels for a number of assigned accounts including but not limited to Facebook, Instagram, X (Twitter), YouTube, TikTok, Threads, Pinterest, and Snapchat.
  • Monitor engagement including views, comments, direct messages, shares, remixes, mentions and general sentiment across assigned client roster.
  • Work with paid media and brand team to ensure cohesive messaging and creative across owned, paid and earned channels
  • Perform ongoing research tasks pertaining to the social media strategies of different artists/accounts and campaigns.
  • Proficient with Bandsintown, Seated, Giphy, Songkick and all major DSPs preferred.
  • Create and/or edit short-form 9:16 vertical content for use on TikTok, Instagram Reels, Facebook Reels and YouTube Shorts, and understand use and promotion of UGC / social audios.
  • Create and/or edit high-quality social graphics, infographics, and one-sheets.
  • Provide detailed creative direction when needed to internal and external graphic design and creative teams on creating collateral for promotion, including but not limited to digital and POS needs.
  • Coordinate, track, and organize marketing and social assets.
  • Collect and analyze data related to social media channels for each client. Provide accurate and detailed monthly reports (and additional as requested) with analysis for each client.
  • Compile, analyze and report results of artist/client social media campaigns.
  • Regularly monitor for imposter social media accounts and fake AI posts for clients.
  • Develop and maintain lists of social media influencers for outreach as needed.
  • Plan for content capture or live coverage of assigned events and production days.
• Digital Marketing Trends. The ideal candidate embraces continuous learning across the digital marketing landscape, and is excited to update the larger Agency team and Client roster on applicable trends and opportunities, including:
  • Contribute to a weekly internal Digital Trends/News update.
  • Pursue emerging media platforms for team education and forward-thinking marketing and social approaches to generate new opportunities i.e. AI.
  • Present recommendations for launching profiles on new and emerging social platforms and advise on everchanging best practices.
  • Stay updated on evolving and new features of all existing social platforms.
• Miscellaneous Team/Office Support. Our team trusts and respects each other. We are high performers. And we keep our own egos in check. Sometimes that means we take turns taking out the trash. Other team member requirements (as needed):
  • Embrace company mission and values;
  • Support department administrative tasks and meeting calendar coordination;
  • Execute day-to-day tasks as needed and special projects as assigned;
  • Position may require some weekend and evening on-call work as needed, including midnight music releases. This job is not 9 to 5. Fast-paced and exciting environment.

QUALIFICATIONS & TRAITS - THIS POSITION:

For this marketing specialist position, we are specifically looking for the following:

• Proven experience (minimum 3 years) in social media campaign management and creating social media content that effectively drives followers, engagement, and conversions.
• An innate understanding of current culture and marketing trends, specifically Gen-Z as well as multi-generational social trends.
• Meticulous attention to detail.
• Strong writing and proofreading skills.
• Familiarity with social media management tools preferred. (Hootsuite, Sprout, etc.)
• Familiarity with project management software preferred. (Asana, Slack, etc.)
• Proficiency with Meta Business Suite, TikTok For Business and YouTube Studio.
• Proficiency with industry tools such as Chartmetric, Soundcharts, Rostr, Pollstar a plus.
• Experience with B2C social media, paid social and social commerce.
• Experience with Google Ads, email campaigns and SEO/SEM a plus.
• Knowledge of email marketing tools a plus (i.e. Mailchimp, Klaviyo)
• Ability to create decks/one sheets (Google Slides, Keynote or PowerPoint).
• Conscientious and dependable task completer.
• Well-versed in emerging digital media trends.
• Experience with Photoshop, InDesign, Premiere Pro, Canva, Capcut, iMovie and/or other content creation programs - while this is not a full-time graphic design or video editing position, creating and editing social content on the fly will be a big part of the role.
• Professional Commitment: Must not have another concurrent marketing or social/digital marketing job or contract (freelance or in house), unless approved by management.
  
  

QUALIFICATIONS & TRAITS - ALL POSITIONS:

As a small, high-performing marketing + project management team, we look for the following in all agency positions:

• Bachelor's Degree (Marketing, Communications, or related field preferred);
• Coachable, feedback-hungry, and an up-for-any task mindset;
• Exceptional interpersonal, networking, organizational, verbal, and written communications skills;
• Highly organized and responsive, familiarity with project management software preferred;
• Strong proficiency of Google Workspace (Gmail, Drive, Docs, Sheets, Slides, Meet), Microsoft Office (Outlook, Excel, Word, and PowerPoint);
• Proactive, detail-oriented, and able to handle multiple projects simultaneously in a high-pressure, fast-paced environment
• Maintains a problem-solving mentality;
• Self-starter with the ability to multi-task;
• Reliable: meets deadlines, prioritizes well, and has a high sense of urgency;
• Able to anticipate needs;
• Strong interest in the music & entertainment industry;
• Ability to work extended hours, including evenings and weekends as needed;
• Ability to work in-office (Nashville metro area) a minimum of 3 days a week is required.
  
  

EQUAL EMPLOYMENT OPPORTUNITY

We strongly support equal employment opportunity for all applicants regardless of race, color, religion, sex, gender identity, pregnancy, national origin, ancestry, citizenship, age, marital status, physical disability, mental disability, medical condition, sexual orientation, genetic information, or any other characteristic protected by state or federal law.