Director, Content Marketing
3 days ago
Saviynt's AI-powered identity platform manages and governs human and non-human access to all of an organization's applications, data, and business processes. Customers trust Saviynt to safeguard their digital assets, drive operational efficiency, and reduce compliance costs. Built for the AI age, Saviynt is today helping organizations safely accelerate their deployment and usage of AI. Saviynt is recognized as the leader in identity security, with solutions that protect and empower the world's leading brands, Fortune 500 companies and government institutions. For more information, please visit
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Saviynt is redefining what it means to secure identity in the AI era. We help the world's largest organizations protect people, systems, and data across every cloud, every identity, and every interaction.
**About the Role:
We're looking for a hands-on, strategic, and creative content marketing leader to build and scale Saviynt's content engine. This person will develop programs that elevate awareness, fuel demand, and bring our brand voice to life across every channel, from thought leadership and SEO-driven content to integrated campaigns and social storytelling.
This is a highly collaborative role, partnering closely with Product Marketing, Integrated Marketing, Social, and Creative to create an ecosystem of content that engages audiences and drives measurable impact.
You'll also play a pivotal role in shifting the company mindset from a deeply product-oriented culture to one that embraces the power of storytelling, expertise, and trust over feature lists and sales pitches.
What You'll Be Doing
Build and scale
Saviynt's content marketing function, setting strategy, processes, and priorities from scratchDevelop and manage
a high-performing team of writers and content creators, while also writing and creating content yourselfPartner with Product Marketing
to translate technical expertise into compelling narratives, thought leadership, and campaign contentCollaborate with Integrated Marketing
to create content journeys that support awareness, engagement, and lead generation goalsCollaborate with Digital Marketing to build and execute global SEO and GEO strategy
to ensure content performance and visibility across global marketsLead content strategy and editorial planning
to build brand authority, integrating SEO and GEO insights to create high impact, optimized content that drives engagement and supports demand generationEstablish content frameworks
across the funnel from ungated thought leadership (blogs, articles, videos, reports) to gated lead-gen assets (ebooks, webinars, guides)Bring a data-driven mindset
to define KPIs, measure impact, and continuously optimize based on performance and intent signalsChampion the audience-first approach
helping the organization understand that great content builds relationships before it sells anythingStay ahead of B2B trends
including buying groups, AI in marketing,and intent-based strategies and to translate those shifts into actionable programs for Saviynt
What You Bring
7+ years of experience in B2B technology marketing, with at least 3 years in a content leadership role
Proven ability to connect the dots across marketing, product, and sales to create cohesive, audience-first narratives
Deep understanding of SEO, content strategy, and the evolving B2B funnel (including buying groups and intent signals)
Strong writing and editing instincts, you know what makes a story resonate and what drives engagement
Adept at leading and mentoring creative teams with empathy, clarity, and collaboration
Forward-thinking, curious, and unafraid to experiment
A driven, marketing-obsessed person who values continuous improvement, collaboration, respect, and building great work with great people
If required for this role, you will:
Complete security & privacy literacy and awareness training during onboarding and annually thereafter
Review (initially and annually thereafter), understand, and adhere to Information Security/Privacy Policies and Procedures such as (but not limited to):
Data Classification, Retention & Handling Policy
Incident Response Policy/Procedures
Business Continuity/Disaster Recovery Policy/Procedures
Mobile Device Policy
Account Management Policy
Access Control Policy
Personnel Security Policy
Privacy Policy
Saviynt is an amazing place to work. We are a high-growth, Platform as a Service company focused on Identity Authority to power and protect the world at work. You will experience tremendous growth and learning opportunities through challenging yet rewarding work which directly impacts our customers, all within a welcoming and positive work environment. If you're resilient and enjoy working in a dynamic environment you belong with us
Saviynt is an equal opportunity employer and we welcome everyone to our team. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status.**
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