Local Social Marketing Lead
3 days ago
POSITION SUMMARY:
The Local Social Marketing (LSM) Lead (Part-Time) is responsible for driving local awareness, engagement, and participation at the club level through creative, consistent, and strategic marketing efforts. This role leads all local marketing initiatives, including social media management, event promotion, and coordination with both the National Events Manager and club leadership teams. The LSM Lead plays a key role in ensuring the club's brand presence is active, engaging, and aligned with PickleRage's overall marketing goals. This position reports directly to the General Manager.
This role is Part-Time and we are looking for someone to work approximately 20 hours per week on location in Jacksonville.
TASKS AND RESPONSIBILITIES:
Social Media & Content Creation
●Manage and execute all local social media content across platforms (Facebook, Instagram, and others as determined).
●Create and post engaging content that highlights club activities, member stories, special promotions, and upcoming events.
●Respond to comments and messages to build a strong online community presence.
●Collaborate with national marketing for branding consistency and approved creative assets.
Event Promotion & Coordination
●Take lead on promoting all in-club and national events through digital and in-club channels.
●Partner with the National Events Manager to schedule and organize event leads assigned to the club.
●Work with the Programming Director to ensure all events are marketed effectively and attendance goals are met.
●Support onsite event activation, photography, and content collection when needed.
Planning & Collaboration
●Collaborate with the General Manager and Programming Director on monthly and quarterly marketing plans.
●Contribute to brainstorming sessions for new event ideas, partnerships, and community engagement opportunities.
●Ensure promotional materials are distributed and displayed effectively throughout the club.
Other Tasks and Responsibilities
●Ability to regularly work during operational hours including evenings, weekends, and select holidays.
●Adhere to all the various companies, club and department written mandatory standards of operations, policies and procedures, manuals, memos, oral instructions, etc., all of which go to make up the essential functions of the job.
●Perform other duties as assigned.
KNOWLEDGE, SKILLS AND REQUIREMENTS:
●1-3 years of experience in marketing, social media, or event coordination (fitness, hospitality, or recreation industry preferred).
●Experience with Canva, Adobe, Photoshop programs
●Strong understanding of Facebook, Instagram, and emerging social platforms.
●Excellent communication, writing, and organizational skills.
●Ability to multitask and work collaboratively with cross-functional teams.
●Creative eye for photography, videography, and visual storytelling is a plus.
●Passion for pickleball, fitness, or community engagement is strongly preferred.
ACCOUNTABILITIES:
Social Media Activity: Increased quality posts per week across designated platforms.
Event Promotion: Consistent marketing support for all local and national events.
Corporate/Social Event Growth: Increase in the number of booked and hosted events.
Programming Success: Improved participation rates and filled programming sessions.
Community Engagement: Growth in local followers, engagement rate, and brand awareness.
WORK ENVIRONMENT:
Onsite at our PickleRage facility in Jacksonville, FL.
PHYSICAL REQUIREMENTS:
Ability to sit and stand for prolonged periods of time. Ability to perform light maintenance work which may require climbing, stooping, squatting, kneeling, reaching above the head and reaching forward.
POSITIONS SUPERVISED:
None.
COMPENSATION:
$25-$35/hour
EEO STATEMENT:
PickleRage is an affirmative action and equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, disability, age, sexual orientation, gender identity, national origin, veteran status, genetic information, or any other characteristic protected by federal, state or local laws. PickleRage is committed to providing access, equal opportunity, and reasonable accommodation for individuals with disabilities in employment, its services, programs, and activities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, discipline, termination, layoff, recall, transfer, leaves of absence, compensation, and training. To request reasonable accommodation, contact Human Resources
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