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Marketing Manager

3 weeks ago

Saint Cloud, Florida, United States Frank's AC Full time
:

The Marketing Manager is responsible for developing, implementing, and overseeing marketing strategies to promote our HVAC, Plumbing, Electrical, and Gas services. This role requires a combination of strategic thinking, creativity, and analytical skills to drive brand awareness, generate leads, and increase sales.

Key Responsibilities:

  • Develop and execute comprehensive marketing plans aligned with business objectives.
  • Conduct market research to identify target audiences and understand customer needs.
  • Develop and manage marketing campaigns across various channels (digital, social media, print, etc.).
  • Analyze marketing campaign performance and adjust strategies accordingly.
  • Manage marketing budget and allocate resources effectively.
  • Build and maintain strong relationships with internal and external stakeholders.
  • Oversee brand development and management.
  • Collaborate with sales and product development teams to ensure alignment with marketing efforts.
  • Measure and report on marketing performance metrics.

Requirements:

  • Bachelor's degree in marketing, business administration, or related field.
  • Minimum of 5 years of experience in marketing or related field.
  • Strong understanding of marketing principles and strategies.
  • Proficiency in marketing analytics and reporting tools.
  • Excellent communication and interpersonal skills.
  • Strong leadership and team management abilities.
  • Creative and innovative thinking.
  • Must pass a drug test.