Marketing Manager
1 week ago
Welcome to Pyramid Global Hospitality, where people come first. As a company that values its employees, Pyramid Global Hospitality is dedicated to creating a supportive and inclusive work environment that fosters diversity, growth, development, and wellbeing. Our commitment to a People First culture is reflected in our approach to employee development, employee benefits and our dedication to building meaningful relationships.
Pyramid Global Hospitality offers a range of employment benefits, including comprehensive health insurance, retirement plans, and paid time off, as well as unique perks such as on-site wellness programs, local discounts, and employee rates on hotel stays. In addition, Pyramid Global Hospitality is committed to providing ongoing training and development opportunities to help our people build the skills and knowledge they need to advance their careers.
Whether you are just starting out in the hospitality industry or are a seasoned professional, Pyramid Global Hospitality offers a supportive and collaborative work environment that encourages growth and fosters success, in over 230 properties worldwide. Join their team and experience the benefits of working for a company that values its employees and is committed to creating exceptional guest experiences.
Check out this video for more information on our great company
About our property:
Welcome to OKANA Resort and Indoor WaterPark. Located along the picturesque Oklahoma River in the vibrant Horizons District, near downtown Oklahoma City, OKANA Resort & Indoor Water Park offers exceptional career opportunities. Conveniently situated with a dynamic indoor waterpark, over 400 well-appointed guest rooms and suites, including premium riverfront accommodations, a range of dining options, and extensive meeting and event spaces spanning 30,000 square feet, OKANA provides a unique setting for a rewarding career journey. Shape your career in the heart of Oklahoma City at OKANA. Join us to contribute to our distinctive atmosphere and foster your personal and professional growth. Be a part of OKANA Resort & Indoor Water Park, where your career aspirations meet a world-class destination. #BMC-Okana
What you will have an opportunity to do:
Shape your years of leadership skills and career experience by being a part of our supportive and collaborative work environment that encourages growth and fosters success.
Join us as the Marketing Manager to join our Marketing team.
Our employees are Experience Curators who are professional memory-makers, creating personalized guest experience from start to finish. Experience Curators craft meaningful, over-the-top experiences that wow our guests time after time.
Our Vision for our team members:
- Be a part of the opening team of OKANA Resort & Indoor Waterpark, where your career aspirations meet a world-class destination
- Contribute to our distinctive atmosphere and foster your personal and professional growth
- An individual committed to creating exceptional guest experiences
- Be appreciated for what you bring to the team
- Learn and grow with a company that values its associates
Why OKANA:
- Competitive wages
- People-first culture
- Health insurance
- Retirement savings
- Growth opportunities
- Paid time off
- Festive environment
- Perks & discounts
About the role
The Marketing Manager will play a key role in driving brand awareness, guest engagement, and revenue growth for OKANA Resort and Indoor Waterpark. This role focuses heavily on social media content development, community engagement, email marketing strategy, and overall marketing execution. The ideal candidate is a creative storyteller, strong project manager, and passionate advocate for building a vibrant brand community.
What you will be doing:
- Social Media Content Development:
- Work with Social Media Agency to develop a social media content calendar aligned with resort promotions, events, and key seasonal initiatives with a strong focus on the Boardwalk outlets.
- Create and manage engaging, on-brand content for all social platforms (Instagram, Facebook, TikTok, & LinkedIn).
- Produce and oversee photography, video, and graphic content creation from an on-property perspective.
- Handle the property planning of influencer and media visits including reservations, swag, etc. to enhance OKANA's online presence.
- Programming
- Partner Resort, F&B and sales teams to identify opportunities to target in-house guests, locals, and out-of-town visitors with compelling promotions, campaigns, and events that drive incremental revenue to the Restaurant + Bar venues on property, as well as Spa, activities and retail.
- Develop and execute annual marketing schedule for events, promotions and specials with departments including F&B, Activities, Sales, Revenue, etc.
- Community Engagement:
- Build and nurture relationships with local businesses, tourism partners, media outlets, and community organizations.
- Represent OKANA at community events and develop programs to increase local brand loyalty.
- Assist with property tours, as needed.
- Email Marketing Strategy Development:
- Develop and execute email campaigns for promotions, events, and customer engagement.
- Build and segment email lists to deliver personalized, targeted messaging to various guest profiles.
- Track email performance metrics (open rates, CTR, conversions) and optimize future campaigns based on results.
- Brand Management
- Assist in the maintenance of OKANA's brand identity, ensuring consistency across all marketing materials and departments.
- Implement strategies to enhance brand visibility and recognition.
- Digital Marketing
- Manage resort and Boardwalk's websites and ensure content is user friendly, current and engaging.
- Monitors and provides recommendations for SEO and updates as needed.
- Ensure timely updates to all OKANA websites, Google Business accounts, social media, OKANA app, and other marketing platforms (e.g. change in hours of operations, add specials/offerings/promotions, etc.)
- General Marketing Duties:
- Collaborate with internal teams (sales, operations, food & beverage) to align marketing efforts and work 3 months ahead on marketing initiative calendar.
- Develop promotional materials including brochures, signage, digital ads, and in-room marketing assets.
- Assist senior marketing director and marketing director with other projects/tasks as assigned.
- Track marketing KPIs, compile monthly reports, and adjust tactics based on data and ROI.
What are we looking for?
- Bachelor's degree in Marketing, Communications, Hospitality, or a related field.
- 3+ years of experience in marketing, preferably in hospitality, tourism, entertainment, or a related industry.
- Strong portfolio of social media and email marketing work.
- Excellent writing, storytelling, and visual communication skills.
- Hands-on experience with social media management tools and email platforms (e.g., Revinate).
- Ability to work occasional nights, weekends, or holidays for events and content capturing.
- Passion for creating memorable guest experiences and a genuine love for community engagement.
OKANA Resort is part of Pyramid Global Hospitality, a leading hospitality company that offers career opportunities and has a steadfast commitment to putting people first.
Pyramid Global Hospitality is an Equal Opportunity Employer
Note: This document describes the general nature and level of work required of people in the job. It is not intended to be an all-encompassing list of responsibilities, duties, and skills.
Compensation:
Pyramid Global Hospitality is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.
Actual compensation packages are based on a wide array of factors unique to each candidate, including but not limited to skill set, years & depth of experience, certifications and specific office location. This may differ in other locations due to cost of labor considerations.-
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