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Principal Product Manager Tech: Impressions-Based Strategies, Sponsored Products and Brands
3 weeks ago
The Sponsored Products and Brands team at Amazon Ads is re-imagining the advertising landscape through industry leading generative AI technologies, revolutionizing how millions of customers discover products and engage with brands across and beyond. We are at the forefront of re-inventing advertising experiences, bridging human creativity with artificial intelligence to transform every aspect of the advertising lifecycle from ad creation and optimization to performance analysis and customer insights. We are a passionate group of innovators dedicated to developing responsible and intelligent AI technologies that balance the needs of advertisers, enhance the shopping experience, and strengthen the marketplace. If you're energized by solving complex challenges and pushing the boundaries of what's possible with AI, join us in shaping the future of advertising.
About Our Team:
The Sponsored Brands Impressions-based Offerings team is responsible for evolving the value proposition of Sponsored Brands to drive brand advertising in retail media at scale, helping brands get discovered, acquire new customers and sustainably grow customer lifetime value. We build end-to-end solutions that enable brands to drive discovery, visibility and share of voice. This includes building advertiser controls, shopper experiences, monetization strategies and optimization features. We succeed when (1) shoppers discover, engage and build affinity with brands and (2) brands can grow their business at scale with our advertising products.
Key job responsibilities
- Develop AI solutions for Sponsored Brands advertiser and shopper experiences. Build products that leverage generative models to improve campaign performance.
- You invent and design new solutions for scientifically-complex problem areas in new business initiatives.
- Identify new opportunities and write new proposals to help us drive new growth areas for our advertisers.
- Collaborate with cross-functional teams on fast-paced, challenging projects, experimenting with new possibilities and taking calculated risks.
- Develop product strategies, roadmaps, and detailed requirements to execute your vision.
- Work closely with science, engineering, design, operations, legal, customer service, and executive teams to ensure seamless execution.
- Leverage your analytical skills and work independently, with high standards.
- Throughout, you will internalize Amazon's Leadership Principles, and live those into everyday practices to guide your programs to success.
- 2+ years of end to end product delivery experience
- 8+ years of technical product or program management experience
- Bachelor's degree
- Experience with feature delivery and tradeoffs of a product
- Experience owning/driving roadmap strategy and definition
- Experience leading engineering discussions around technology decisions and strategy related to a product
- Experience technical product management
- Experience working directly with Engineers on product enhancements
- Experience in project management methodologies, business analysis, or process improvement
Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.
Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit for more information. If the country/region you're applying in isn't listed, please contact your Recruiting Partner.
Our compensation reflects the cost of labor across several US geographic markets. The base pay for this position ranges from $161,900/year in our lowest geographic market up to $279,900/year in our highest geographic market. Pay is based on a number of factors including market location and may vary depending on job-related knowledge, skills, and experience. Amazon is a total compensation company. Dependent on the position offered, equity, sign-on payments, and other forms of compensation may be provided as part of a total compensation package, in addition to a full range of medical, financial, and/or other benefits. For more information, please visit This position will remain posted until filled. Applicants should apply via our internal or external career site.