Insights & Analytics Manager

3 days ago

Carmel, Indiana, United States Heartland Food Products Group Full time

This role is 100% on-site in our Carmel, IN office.

The Manager of Insights & Analytics will serve as the strategic voice of the consumer, proactively uncovering insights and translating them into clear, actionable strategies for the Slim Fast, Splenda and Liquid Science brands. This role is an embedded partner to cross-functional business teams and will work across multiple categories, brands, and research methodologies. The ideal candidate brings intellectual curiosity, analytical rigor, and a passion for connecting data to growth opportunities.

Key Responsibilities

  • Lead custom research initiatives (qualitative and quantitative) from project brief through final deliverable.
  • Be hands-on in all phases of research: survey design, questionnaire writing, tab/banners planning, screener development, recruiting guidance, and fieldwork oversight.
  • Build concise, insight-rich PowerPoint deliverables that highlight only what matters for strategic decision-making.
  • Conduct secondary research by synthesizing syndicated data, competitive analyses, and category deep dives to inform innovation and brand strategy.
  • Opportunity to moderate IDIs and focus groups to bring the consumer voice directly into the business.
  • Proactively identify consumer-driven opportunities, emerging behaviors, and whitespace areas; elevate these insights to brand, innovation, and retail partners.
  • Develop research learning plans aligned to business objectives and recommend appropriate methodologies.
  • Manage research vendors: develop timelines, ensure quality, and translate results into clear implications.
  • Deliver compelling presentations and facilitate brainstorms with senior leadership.
  • Build strong internal relationships, acting as a thought-partner to brand, innovation, sales, shopper, and shared-services teams.

Qualifications

  • 3–5 years of experience in consumer insights or market research (CPG client-side or supplier-side preferred).
  • Demonstrated experience executing both qualitative and quantitative research end-to-end.
  • Expert PowerPoint and data-visualization skills; able to produce polished, narrative-driven presentations.
  • Strong written and verbal communication skills with the ability to distill complexity into simple, actionable insights.
  • Ability to thrive in a fast-paced environment with shifting priorities; scrappy, resourceful, and comfortable running research on tight timelines.
  • Highly detail-oriented with the ability to zoom out and connect insights to broader strategic implications.
  • Strong analytical and problem-solving skills; comfort with quantitative data (primary and secondary).
  • Proficient in Excel; familiarity with Numerator, Nielsen, or other POS/syndicated data sources preferred.
  • Strong organization and autonomous work habits; results-oriented and highly accountable.
  • Willingness to travel for in-field research (approximately 10–15%).

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