Marketing Manager
21 hours ago
Overview
The Business Development/Marketing Manager will support growth initiatives, drive market visibility, strengthen client relationships, and advance strategic business development efforts in a collaborative, fast-paced environment.
Responsibilities
- Develop and execute BD plans aligned with office goals and market opportunities.
- Work with attorneys to identify target clients, pitch opportunities, and strategic growth areas.
- Monitor market trends, competitor activity, and client developments to inform strategy.
- Conduct research to support client targeting and industry positioning.
- Prepare materials for pitches, proposals, presentations, and strategic meetings.
- Support thought leadership efforts, including speaking engagements, publications, and awards.
- Collaborate with PR, marketing, and events teams to enhance visibility and deliver high-impact programs.
- Build relationships with local industry groups and professional associations.
- Support alumni engagement and coordinate outreach initiatives.
- Mentor junior BD team members and foster cross-office collaboration.
- Help manage budgets, track BD activity, and support ongoing department initiatives.
Qualifications
- Bachelor's degree required;
marketing, business, or related fields preferred. - 7+ years of business development or marketing experience, in a
law firm / legal environment - Strong project management, communication, and relationship-building skills.
- Experience with CRM tools, research platforms, Microsoft Office, and virtual meeting technology.
- Ability to analyze data, identify opportunities, and present insights clearly.
- Highly organized, detail-oriented, and comfortable managing multiple priorities.
- Collaborative, proactive, and confident working with senior stakeholders.
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