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Dialed Moods Sales Operations Manager
3 weeks ago
Job Title: Dialed Moods Sales Operations Manager
Department: Sales / Leadership
Reports To: National Sales Director
FLSA Status: Exempt
Location: California (In-Person Orange County, CA Required)
Employment Type: Full-Time
Brand/Entity: Dialed Moods
Employer of Record: HR MGMT 10, LLC
The Dialed Moods Sales Operations Manager will be responsible for developing, refining, and overseeing the company's sales operations infrastructure beginning with California and scaling those systems nationwide. This role focuses on building scalable processes and systems to support expansion into gyms, supplement shops, convenience chains, liquor stores, lifestyle retailers, and distributors.
The Sales Operations Manager will establish and manage a high performing team of sales representatives, implement effective operational workflows, and maintain strong relationships with key accounts to ensure consistency and execution across all channels. Working closely with the CEO, National Sales Director, and Marketing Director, this position translates brand vision into operational excellence by optimizing territory management, strengthening account support systems, and ensuring smooth, data informed execution across the functional wellness and supplement market.
COMPANY SUMMARYDialed Moods is a fast growing functional wellness brand dedicated to delivering clean, safe, and highly effective plant powered solutions for energy, recovery, and performance. Our mission is simple: help people feel and perform their best every day.
We create thoughtfully formulated products that support sharper focus, faster recovery, and elevated daily performance, whether in the gym, at work, or in everyday life. Every product we make is crafted with intention and backed by a commitment to quality, transparency, and real results.
If you're passionate about innovative wellness and want to help build a brand that's improving lives one mood, one workout, and one moment at a time, Dialed Moods is the place to do it.
ESSENTIAL DUTIES AND RESPONSIBILITIESSales Operations Strategy & Execution
- Develop and implement a scalable California sales operations framework that can be expanded nationwide.
- Build processes to support and sustain B2B relationships with all Dialed Moods customer categories.
- Establish and maintain operational KPIs, performance standards, and reporting mechanisms to ensure consistent execution across the region.
- Recruit, onboard, and support a team of sales representatives and field marketers with a focus on operational excellence.
- Create training materials, SOPs, and development programs to maintain consistent workflows and field execution.
- Provide ongoing coaching and performance management to ensure adherence to systems, tools, and territory processes.
- Maintain strong operational relationships with gyms, retailers, distributors, and key stakeholders to ensure smooth account onboarding and service.
- Oversee operational setup for new accounts, including placement processes, documentation, ordering systems, and execution standards.
- Support account expansion through consistent service, communication, and operational follow-through.
- Review current materials and optimize pitch materials, sales scripts, onboarding documents, and account management workflows.
- Oversee CRM utilization, data hygiene, territory mapping, route optimization, and pipeline structure.
- Manage operational reporting, forecast accuracy, and field execution metrics.
- Monitor the sales team's operational budget and P&L inputs, adjusting workflows and resource allocation as needed.
- Work closely with the CEO, National Sales Director, and Marketing Director to align sales operations with company priorities and brand strategy.
- Partner with compliance teams to ensure all sales processes meet ingredient, labeling, and regulatory requirements.
- Collaborate with marketing to execute merchandising programs, POP displays, sampling activations, and local event operations.
Experience:
- 5–7+ years of B2B sales operations leadership experience within CPG, supplements, beverage, or wellness industries.
- Demonstrated success driving multi-million-dollar revenue growth through operational development.
- Proven experience building operational systems and leading revenue growth within sales teams.
Skills & Competencies:
- Operationally minded leader with strong relationship-building skills to support scalable account growth.
- Excellent organizational, communication, and cross-functional coordination abilities.
- Skilled in process design, workflow optimization, and implementation of tools that enhance sales efficiency and performance.
- Strong analytical and problem-solving capabilities, with the ability to turn data into actionable operational improvements.
- Able to balance high-level strategy with hands-on field execution to ensure consistent sales operations and support revenue growth.
- Thrives in a fast-paced, evolving environment and excels at building structure, systems, and clarity within growing teams.
- High-energy, motivated, and competitive with a passion for winning market share sustainably.
- Strong coaching mindset with the ability to attract and retain top sales talent.
- Comfortable navigating both strategic operational planning and field-level execution when necessary.
- Passion for fitness, wellness, supplements, and performance-driven products.
- Competitive base salary ($110–150k) with the ability to gain additional performance-based bonuses and incentives.
- Comprehensive health, dental, and wellness benefits package.
- Ability to utilize company provided vehicles for regional travel within California (valid drivers license and clean driving record must be provided).
- Significant opportunities for growth and advancement as Dialed Moods expands.
HR MGMT 10, LLC is committed to equal employment opportunity. We value diversity and do not discriminate on the basis of race, religion, color, gender, gender identity, age, veteran status, disability, or any other legally protected status