Sapphire Integrated Marketing Vice President

4 days ago

Wilmington, Delaware, United States JPMorgan Chase Full time

Shape the future of credit card marketing with us. Lead creative campaigns that deepen customer relationships and maximize portfolio value.

Job Summary:
As a Sapphire Integrated Marketing Vice President in the Sapphire Marketing team, you will develop and execute strategies that engage and retain cardmembers. You will collaborate with creative agencies and cross-functional partners to deliver impactful campaigns. You will analyze performance, optimize channels, and present results to senior leaders. Join us to make a meaningful impact on our iconic Sapphire portfolio.



Job Responsibilities:

  • Lead the planning, launch, and management of integrated marketing campaigns for Sapphire cardmembers
  • Guide agencies in developing creative assets and messaging
  • Collaborate with Analytics, Product, Finance, and Legal teams to build business cases
  • Design and maintain channel roadmaps for growth and efficiency
  • Establish and drive a test-and-learn agenda to refine marketing tactics
  • Monitor campaign results and analyze key metrics
  • Translate insights into actionable recommendations for improvement
  • Manage multiple projects and prioritize resources to meet deadlines
  • Present strategies, business cases, and updates to senior leadership
  • Partner with teams to create summaries and recommendations for new engagement tactics
  • Ensure alignment with brand standards and business objectives


Required Qualifications, Capabilities, and Skills:

  • Bachelor's degree or equivalent experience
  • Minimum 5 years in marketing, brand management, or relationship management
  • Proven ability to build relationships in a matrixed organization
  • Proactive and results-driven approach
  • Ability to manage multiple complex initiatives simultaneously
  • Strong team player with a collaborative mindset
  • Exceptional communication skills
  • Skilled at interpreting data and making strategic recommendations
  • Comfortable in a fast-paced environment with competing priorities
  • Meticulous attention to detail and strong organizational skills
  • Advanced analytical skills


Preferred Qualifications, Capabilities, and Skills:

  • Experience in financial services or credit card marketing
  • Background in agency management or creative leadership
  • Familiarity with customer engagement strategies
  • Experience presenting to senior leadership
  • Knowledge of digital and traditional marketing channels
  • Project management certification
  • Experience with test-and-learn methodologies

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