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Sr. Creative Strategist

2 days ago

Costa Mesa, California, United States Nimble Full time

About the Role: We are a rapidly growing consumer electronics company looking for a performance-driven Creative Strategist to lead our Digital content division. In this role, you will oversee the conceptualization and production of high-converting visual assets across dozens of product lines.

You will manage a dedicated team of designers, copywriters, and digital artists to execute high-volume asset production. You will bridge the gap between creative excellence and e-commerce performance, ensuring every image, video, and piece of copy is optimized to drive sales velocity and conversion.

Key Responsibilities:

  • Strategic Leadership: Own the visual strategy for all product listings, including Main Images, Image Galleries, A+ Content, and Brand Storefronts.
  • Team Management: Direct a cross-functional production team (Project Managers, Graphic Designers, Copywriters, and Digital Artists) to ensure efficient workflow and on-time delivery for aggressive launch schedules.
  • Conversion Optimization (CRO): Analyze performance data (CTR, CVR, Unit Session Percentage) to continuously iterate and improve creative assets.
  • Asset Production: Oversee the creation of "Amazon-ready" visuals, leveraging 3D assets, AI tools, and graphic design to highlight key product features effectively.
  • Cross-Functional Collaboration: Partner with the Brand Creative Director and Industrial Design teams to utilize core brand assets while adapting them for the specific requirements of the Amazon marketplace.
  • Video Strategy: Direct the storyboard and production of short-form, direct-response video content for listings and Sponsored Brand Video ads.

Qualifications:

  • 5+ years of experience in creative direction, e-commerce content strategy, or digital marketing, with a specific focus on Amazon.
  • Proven track record of managing creative teams and high-volume production pipelines.
  • Deep understanding of Amazon's algorithm, mobile optimization standards, and best practices for listing optimization.
  • Proficiency with modern creative tools and workflows, including Adobe Creative Suite and AI-assisted generation tools.
  • Strong analytical skills; ability to interpret sales data and translate it into creative action.

Ideal Candidate Profile:

  • You are data-driven: You view creative work through the lens of performance metrics.
  • You are a clear communicator: You can articulate the "why" behind creative decisions to stakeholders.
  • You are efficient: You understand how to scale production without sacrificing quality or brand integrity.

Job Type: Full-time

Pay: $99, $119,309.88 per year

Benefits:

  • 401(k)
  • Dental insurance
  • Employee discount
  • Flexible schedule
  • Health insurance
  • Paid time off
  • Parental leave
  • Vision insurance

Work Location: Hybrid remote in Costa Mesa, CA 92627