Senior Marketing Manager

Oak View Group

Oak View Group is the global leader in venue development, management, and premium hospitality services for the live event industry. Offering an unmatched, 360-degree solution set for a collection of world-class owned venues and a client roster that includes the most influential, highest attended arenas, convention centers, music festivals, performing arts centers, and cultural institutions on the planet.

Position Summary

OVG has an excellent and immediate opening for a Senior Marketing Manager at Central Bank Center, Rupp Arena, the Lexington Opera House, and CommonSpirit Health Stage in Lexington, KY.  Central Bank Center is a convention and event destination located in downtown Lexington. The convention center complex also includes the iconic Rupp Arena and the historic Lexington Opera House.

This role pays an annual salary of $60,000-$70,000

Benefits for Full-Time roles: Health, Dental and Vision Insurance, 401(k) Savings Plan, 401(k) matching, and Paid Time Off (vacation days, sick days, and 11 holidays)

This position will remain open until December 31, 2025.

Responsibilities

• Plan and execute effective marketing campaigns specific to each family show, concert, or sporting event to maximize attendance and ticket revenue
• This includes but is not limited to media planning, negotiating, buying, promotion implementation, publicity, database marketing, trade media allocation, digital marketing, campaign budgeting, and settlement preparation
• Initiate, develop, and maintain relationships with national and local promoters and media partners
• Organize and communicate event marketing efforts and initiatives, including but not limited to marketing material (admats, digital assets, etc.) distribution, PR and media needs, and ticketing promotions
• Serve as the on-site representative for designated events (e.g., duties may include serving as a venue PR representative, media escorting, sponsor and/or promotional partner implementation, media partner implementation, etc.)
• Manage and support the growth of the Marketing Assistant and Intern program
• Correspond with promoters and departments on day-to-day activity before and during the event
• Keeps manager, and if appropriate, others informed of progress and obstacles in a proactive manner

Qualifications

• Bachelor's degree in business administration, marketing or an equivalent combination of education and experience in field
• A minimum of 3-5 years of related work experience
• Prior Sports and Entertainment Industry experience preferred
• Excellent copywriting skills
• Independent decision-making skills; ability and knowledge to apply judgement in resolving problems of moderate scope and complexity
• Must be well-versed in all major platforms and stay current on emerging trends and updates.
• Keen knowledge of all Microsoft Office applications
• Highly organized, resourceful, quick learner, and able to handle multiple projects simultaneously
• Ability to work a flexible schedule, including evenings, weekends and holidays
• Ability to lift/push/pull, carry or otherwise move up to 15 pounds
• Must be adaptable with the ability to work under pressure to meet deadlines. 
• Strong verbal and written communication skills, with an expert ability to present and communicate new ideas and concepts
• Extremely organized and detail-oriented, resourceful, quick learner and able to handle multiple projects simultaneously
• A high degree of personal integrity and consistently put the interests of the organization first.

Strengthened by our Differences. United to Make a Difference

At OVG, we understand that to continue positively disrupting the sports and live entertainment industry, we need a diverse team to help us do it. We also believe that inclusivity drives innovation, strengthens our people, improves our service, and raises our excellence. Our success is rooted in creating environments that reflect and celebrate the diverse communities in which we operate and serve, and this is the reason we are committed to amplifying voices from all different backgrounds.

Equal Opportunity Employer

Oak View Group is committed to equal employment opportunity. We will not discriminate against employees or applicants for employment on any legally recognized basis ("protected class") including, but not limited to veteran status, uniform service member status, race, color, religion, sex, national origin, age, physical or mental disability, genetic information or any other protected class under federal, state, or local law.

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