Advertising and Marketing Coordinator

ESSENTIAL DUTIES AND RESPONSIBILITIES

Primary duties and responsibilities include, but are not limited to, the following:

• Assist with development and management of content (copy and images) for a variety of assets including marketing collateral, direct mail, website, social media and emails.
• Maintain marketing job requests in project management tools (such as Basecamp).
• Perform marketing production traffic coordination including regular status review of project tasks, with artists, designers, developers, copywriters, manager, directors, clients, and others.
• Collaborate with internal and external business partners.
• Coordinate photo and video shoots with internal and external resources, including but not limited to scheduling venues, props (e.g., food), models, and photo/video crew.
• Maintain multiple spreadsheets related to project schedules, financials, and marketing plans.
• Assist with social media/digital marketing efforts as it pertains to PR and monitors all media for the same purpose.
• Assist with concerts and special events as needed to oversee media, photographers, FAMS, and VIP guest experiences.
• Plan and execute media events to promote new and existing property outlets, amenities and services.
• Assist marketing department with a variety of tasks including but not limited to compiling marketing assets for third party partners, developing radio and TV scripts, assisting in developing marketing plans and assisting in special events/promotions.
• Maintain a positive and professional image when representing Grand Sierra Resort at all times.
• In addition to performance of essential functions, this position may be required to perform a combination of functions to be determined based upon the needs of the company.
• Assist in production of large format print assets (e.g., posters) using in-house print facility.
• Coordinate the distribution and publication of print and digital content.

KNOWLEDGE/SKILLS/ABILITIES

• Must be a minimum of 21 years of age.
• Superior organizational, time management and communication skills are required.
• Demonstrated ability to produce high quality content and complete tasks with consistency and accuracy.
• Proficiency in standard business applications such as MS Word, Google Docs, MS Excel, Google Sheets MS Power Point, Google Forms, and others.
• High level of accuracy and attention to detail.
• Provide excellent guest service to internal clients, outside vendors and property guests.
• Ability to work effective and efficiently in a fast-paced environment.
• Work independently and capable of handling multiple projects within established timelines.
• Flexible to work all shifts including holidays, nights, and weekend hours as business needs dictate.
• Hospitality experience, especially understanding of guest expectations and offers.
• Strong time management skills and ability to meet deadlines while managing multiple tasks.
• Strong written, oral communication, interpersonal skills.
• Proactive, energetic personality with inquiring, investigative mind.
• Flexible and adaptable in regard to learning and understanding new technologies and practices.
• Ability to conduct research into application- and software-related issues and products.
• Highly logical and technically proficient.
• Keen attention to detail with proven analytical and problem-solving abilities.
• Ability to effectively prioritize and execute tasks in a high-pressure environment
• Define problems, collect data, establish facts and draw valid conclusions through decisive judgment.
• Interpret and follow through on a variety of instructions furnished in written, oral, diagram or schedule form.

EDUCATION and/or EXPERIENCE

• Bachelor's degree in Marketing, English, Journalism, Business or comparable experience is required.
• Previous casino/resort industry experience is preferred.
• Experience in brand management or large brand consumer communications is preferred.

PHYSICAL DEMANDS

• While performing the duties of this job, the team member is constantly standing, kneeling, walking, reaching, twisting, grasping, lifting, listening, using computer, telephone, and speaking
• Frequently using wrist motion, dexterity, eye-hand coordination, and writing, typing on computer keyboard
• Must be able to lift, push, or pull up to 25 pounds

WORK ENVIRONMENT

• Work performed indoors and outdoors. The noise level in the work environment is usually moderate. Team Member may be exposed to odor and secondhand smoke. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.