Email Marketing Manager

2 days ago


Caldwell, New Jersey, United States Noble Talent Group Full time

We are seeking a talented Senior Level
Email Marketer & Writer
to drive revenue and engagement across our client's portfolio of D2C wellness brands.

This role combines creative, health-focused storytelling with a data-driven strategy to maximize retention and Lifetime Value (LTV) across email and SMS channels.

Key Responsibilities:

  • Strategy & Execution:
    Plan, write, and deploy high-performing lifecycle emails, newsletters, and SMS campaigns for multiple wellness brands using platforms like
    Klaviyo
    .
  • Retention & LTV:
    Develop, manage, and optimize automated flows (welcome, nurture, win-back) and segmentation to improve customer retention.
  • Copy & Compliance:
    Write short- and long-form copy that adapts to each brand's unique voice and tone while ensuring all claims adhere to compliance standards.
  • Optimization:
    Lead A/B testing and analyze campaign metrics (CTR, conversion, revenue) to continuously refine creative and strategy.

Qualifications:

  • 3–5 years
    D2C/eCommerce email marketing and copywriting experience (
    health, wellness, or supplements strongly preferred
    ).
  • Deep understanding of the supplement industry's benefits and consumer motivations.
  • Proven success managing campaigns in
    Klaviyo
    or similar ESPs.
  • Strong writing portfolio and a data-driven mindset comfortable with interpreting metrics.


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