Trade Marketing Coordinator
2 days ago
What stands out to a manager: Has a very good data background that will be able to create files and processes that have strong, very reliable data. Their schematics are very detailed, and this person needs to be very meticulous
Job Summary:
The Coordinator, Trade Marketing plays a vital role in supporting the execution of trade marketing strategies and initiatives to drive sales and brand visibility within retail environments. This role involves close collaboration with cross-functional teams, including sales, marketing, visual merchandising, and external vendors, to ensure seamless implementation of retail programs and activations. The Coordinator will be the primary point of contact for specific retailer programs, overseeing all aspects from kickoff to performance tracking, with a strong focus on visual merchandising, in-store promotions, and custom shop needs.
Key Responsibilities:
Develop and manage detailed project timelines, coordinating with cross-functional teams to ensure on-time and within-budget delivery for key workstreams.
• Merchandising Execution:
o Create and organize schematics for all planograms, displays for West Coast Business unit Luxury Brands.
o Update and track all expenses for merchandising initiatives.
o Forecast merchandising, accurately reflecting quantities based on the merchandising directory.
o Provide information for briefs and codes.
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