Marketing Director

1 week ago

Salt Lake, Utah, United States Happy to Help Caregiving Full time

About Us

Happy to Help Caregiving is one of the fastest-growing in-home care providers in the country. With offices across multiple states and more opening soon, we are dedicated to helping families access high-quality, compassionate care. Our rapid growth means we are looking for innovative leaders who can scale with us and help bring our services to even more communities.

Position Overview

We are seeking a Marketing Manager to spearhead customer outreach and growth initiatives for our home office and network of expanding locations. This is a high-impact role focused on increasing awareness of our brand and driving new client inquiries. You will design and implement marketing strategies across digital and local platforms, ensuring each office has the tools and campaigns to thrive.

If you are a motivated professional with a background in marketing, advertising, or business—or an ambitious MBA graduate looking to make an immediate impact—we want to hear from you. We are also open to candidates eager to learn, as we are willing to train the right person.

Key Responsibilities

  • Develop and oversee marketing campaigns to generate leads for all offices.
  • Manage and optimize Facebook Ads, Google Ads, and website advertising to target potential clients.
  • Build and maintain local advertising campaigns, including digital, print, and community outreach.
  • Collaborate with office directors to tailor marketing strategies for each service area.
  • Monitor and analyze campaign performance, making data-driven decisions to maximize ROI.
  • Support website content, SEO, and digital branding efforts to strengthen our online presence.
  • Assist with reputation management, including Google reviews and local visibility.
  • Stay up-to-date on industry trends, competitor strategies, and emerging tools.

Qualifications

  • Bachelor's or Master's degree in Marketing, Business, Communications, or related field (MBA preferred, but not required).
  • Experience with digital advertising (Facebook Ads, Google Ads, SEO, local campaigns) is a plus.
  • Strong communication and project management skills.
  • Ability to think strategically while also executing day-to-day tasks.
  • Data-driven mindset with comfort in using analytics tools.
  • Open to candidates with limited direct experience if they show strong aptitude and motivation to learn—we are willing to train.

Why Join Us?

  • Be part of a rapidly expanding company making a direct impact on families and communities.
  • Opportunity for growth within a nationwide network.
  • Competitive pay and benefits.
  • A collaborative team that values innovation and initiative.

How to Apply:

Submit your application through Indeed with your resume and a short cover letter explaining why you're excited about this opportunity.

Job Type: Full-time

Pay: $60, $75,000.00 per year

Benefits:

  • 401(k)
  • Dental insurance
  • Health insurance
  • Paid time off
  • Vision insurance

Ability to Commute:

  • Salt Lake City, UT Required)

Ability to Relocate:

  • Salt Lake City, UT 84124: Relocate before starting work (Preferred)

Work Location: In person

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