Senior Marketing Manager

Role Overview
Do you know how to inspire legacy industries to evolve, with innovative software? Can you help build trust with SEC-regulated businesses without boring them to tears? You might be the Senior Marketing Manager for us.

We're looking for an agile, experienced marketeer who can execute at pace as we prepare for post-Series A growth. This is a hands-on role for someone who thrives in SaaS startups and can move from strategy to delivery without missing a beat.

You'll own marketing across our highest-impact channels - ABM campaigns, customer storytelling, real estate industry events, our own events, and PR. You'll work alongside fractional strategic support to build a scalable marketing engine that demonstrably generates pipeline and drives revenue growth. We're going to 10x YoY, and this role will help us get there.

You must have deep skills in enterprise B2B marketing and be able to execute independently, while collaborating closely with our commercial and product teams in both New York and London.

Location:
New York, US

Success Metrics
Pipeline Generation:
Marketing-sourced opportunities contributing to 30%+ of qualified pipeline within 6 months

Event ROI:
15+ qualified leads per tier-1 event (CREtech, Blueprint, IMN, etc.) with 20%+ conversion to opportunity

Customer Story Production:
6+ compelling customer case studies/stories captured and published within first 6 months

Campaign Velocity:
Launch 2+ ABM campaigns per quarter targeting priority accounts

Cross-Functional Expansion:
Support commercial team with marketing assets that drive upsell/cross-sell within existing enterprise accounts

Content Output:
Consistent publication of high-quality content (thought leadership, case studies, event recaps) across owned channels

PR Coverage:
Secure 3+ pieces of industry press coverage per quarter in target publications (nice-to-have)

What You'll Do
Account-Based Marketing (ABM)
Design and execute targeted ABM campaigns for priority enterprise accounts

Collaborate with commercial team to identify key accounts for land-and-expand opportunities

Create personalized content, outreach sequences, and touchpoints for target accounts

Support ongoing engagement within existing enterprise clients to drive cross-functional adoption and expansion

Measure and report on ABM campaign performance and pipeline contribution

Storytelling & Content
Capture compelling customer stories through interviews with clients like Boston Property Group and Curbline

Transform customer insights into case studies, video testimonials, and success stories

Help refresh our website messaging as our brand, business, and product evolve

Develop thought leadership content that positions Fifth Dimension AI as
the
global AI company for real estate

Ensure all content reinforces our core message: secure, purpose-built AI that delivers superior data extraction and insight accuracy vs. general-purpose tools

• and reinvent the world of real assets with real-time insights and work done while you wait

Event Marketing & Activations
Plan and execute our own branded events for customers and prospects

Help build community around our platform

Own execution of our presence at key real estate industry conferences around the world annually (CREtech, NMHC, ULI, IMN, Realcomm, etc.), with fractional help

Lead marketing activations at events - booth strategy, speaking opportunities, hospitality events, meeting scheduling, pre/post-event campaigns

Build relationships with event organizers, industry associations, and key players in the real estate ecosystem

Coordinate event logistics with contractors/admin while maintaining strategic oversight

Track event performance metrics and continuously optimize our event strategy

Ensure seamless handoff of event-generated leads to commercial team with proper context

Marketing Operations & Reporting
Establish clear marketing goals, KPIs, and reporting cadence

Implement systems for lead tracking, attribution, and campaign performance measurement

Clarify and document messaging framework, positioning, and value propositions

Coordinate with contractors/agencies for design, logistics, and execution support

Build scalable processes that will support future team growth

Provide regular reporting to leadership on marketing performance and pipeline contribution

Cross-Functional Collaboration
Partner closely with commercial team (Rob, AEs) to align marketing efforts with sales priorities

Work with product team to ensure marketing accurately represents Ellie's capabilities and roadmap

Collaborate with CTO and CPO on technical content and product marketing materials

Support customer success initiatives that drive retention and expansion

N
PR & Brand Building (nice-to-have)
Develop and execute PR strategy targeting key real estate and proptech publications (The Real Deal, GlobeSt, CommercialEdge, PropTech Insider, etc.)

Build relationships with journalists and industry analysts

Position company executives (particularly CEO) for speaking opportunities, podcasts, and media interviews

Manage press releases for product launches, customer wins, and company milestones

Monitor and report on media coverage and brand sentiment

Required Experience & Qualifications
Must-Haves- 5-7+ years of B2B SaaS marketing experience, focussed on legacy enterprise businesses

• At least 3 years in execution-focused roles
• Exceptional writer and storyteller, without a boring bone in your body
• Familiarity with marketing automation platforms (HubSpot, Marketo, Salesforce)
• Highly knowledgeable about enterprise B2B sales cycles and complex, multi-stakeholder buying processes
• Experience with ABM campaigns and tools (6sense, Demandbase, or similar)
• Comfortable working in early-stage, high-growth environments ($1-10M ARR range preferred)
• Self-starter who thrives with minimal supervision and can manage multiple workstreams simultaneously
• Data-driven mindset with strong analytical skills and comfort with marketing metrics
• Experience working with contractors, agencies, and cross-functional teams
• Based in US with flexibility for 25-30% travel to events and client meetings

Nice-to-Haves

• PR and media relations experience with demonstrated ability to secure coverage in industry publications
• Proven track record leading marketing at tier-1 events with measurable pipeline results
• Real estate industry experience - an understanding of real estate workflows, key players, and industry dynamics (asset management, acquisitions, development, property management)
• Experience preparing marketing functions for post-fundraise scale-up
• Design sensibility and experience working with creative teams
• Previous experience in seed/Series A marketing roles that scaled post-raise
• Understanding of AI capabilities and limitations in enterprise contexts
• Network within finance, real estate investment, or asset management

About Fifth Dimension AI
Fifth Dimension AI has developed an AI operating system purpose-built for real assets. Unlike general-purpose AI tools, Ellie is trained on real estate data and understands industry nuances, delivering 98.49% accuracy in data extraction - outperforming both traditional methods and human benchmarks.

The platform integrates into your file folder system and other data sources, enabling real estate professionals to process complex documents, conduct due diligence, and diagnose problematic portfolio performance without changing how they work. Our clients include leading asset managers, financiers, and acquisition teams at firms like BXP and Eastdil Secured.

New York is our second office, with the HQ in London, and we've set aggressive growth targets for x revenue, continue global customer expansion, and more. We operate with a land-and-expand GTM strategy, starting with one team and expanding across the enterprise as value is demonstrated.

Our values center on speed, directness, and exceptional execution. We're mental health-conscious (CEO is a trained mental health first aider), collaborative, and focused on building products that genuinely transform how real estate professionals work.

Fifth Dimension AI is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.