Marketing Manager
1 day ago
Position Title: Digital Marketing ManagerEmployment Type: Full-timeCompany DescriptionSeismos is an Austin-based technology company specializing in advance controlled acoustic sensing and AI-driven diagnostics. The technology provides real-time visibility into subsurface and pipeline environments, enabling closed-loop hydraulic fracturing and continuous pipeline integrity monitoring. By fusing proprietary sensing with advanced AI, Seismos delivers the operational intelligence needed to enhance performance, reliability, and autonomy.Role:The marketing manager will be a creative and analytical thinker responsible for developing and executing our marketing strategies. This role requires wearing multiple hats, as you'll be involved in a variety of tasks, from digital marketing campaigns to event planning and market research. The ideal candidate will be a self-starter, ready to take on challenges with a proactive and results-oriented approach.Responsibilities:1 - Strategy & LeadershipBuild a 12-month digital marketing roadmap aligned to revenue goals, product launches, and key trade-show cycles.Define KPIs and create dashboards that tie marketing activity to pipeline and bookings.2 - Content & Campaign ExecutionPlan, launch, and optimize multi-touch campaigns (email, paid social, SEM, retargeting, ABM) that resonate with technical buyers.Own the editorial calendar; commission, write, or repurpose white papers, case studies, videos, and webinars showcasing customer value.Manage website CMS and landing pages, continually A/B-testing copy, design, and CTAs to improve conversion rates.3 - Revenue & Funnel ManagementPartner with Sales to design lead-scoring models, automate hand-offs in the CRM (HubSpot or Salesforce), and shorten the MQL-to-SQL cycle.Optimize paid media budgets across Google Ads, LinkedIn, and industry publications to maximize cost-per-opportunity efficiency.4 - Events & Field MarketingCoordinate the company's presence at major industry conferences, including booth design, pre-show promotion, on-site lead capture, and post-show nurture.Identify sponsorships or hosted workshops that raise visibility with key operators and service companies.5 - Analytics & Continuous ImprovementTrack channel-level performance weekly; run experiments to improve click-through, engagement, and opportunity creation.Conduct market and competitor research to uncover emerging trends and whitespace opportunities.Requirements:Ability to work in a fast-paced environment4–7 years in B2B digital marketing, ideally industrial tech, or energy servicesProven track record of building pipeline via paid and organic channelsMastery of a modern marketing stack (Analytics, Ads, LinkedIn Campaign Manager, HubSpot, WordPress or Webflow, marketing automation)Exceptional writing skills that translate complex technical concepts into compelling storiesBachelor's degree in marketing, communications, business, or a related fieldTravelMay be required to travel to various well-site and vendor locations (< 15%)If you're passionate about marketing and thrive in a collaborative, innovative environment, we'd love to hear from you. Join us in shaping the future of our industry and taking your career to the next level.Applicants only - Recruiters, please do not contact this job poster.
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