Marketing Specialist

2 weeks ago

Las Vegas, NV, United States Capriotti's Sandwich Shop Full time
Marketing Specialist

Capriotti's Sandwich Shop, Inc. is now hiring for a Marketing Specialist for our Las Vegas Corporate office.

We're looking for a Marketing Specialist to join our growing marketing team and help bring our brand to life across owned channels, social media, and integrated campaigns that connect with guests and fuel growth.

What You'll Do

  • Manage day-to-day creative development with internal teams and external partners
  • Own campaigns from brief ? timeline ? QA ? delivery
  • Ensure all creative meets brand standards, specs, and timelines
  • Maintain a centralized creative asset library with version control
  • Deliver final creative assets to media partners and approve previews
  • Manage and maintain the owned-channel content calendar
  • Build, QA, schedule, and deploy campaigns across multiple platforms
  • Partner closely with the Digital Marketing Specialist to optimize content based on performance
  • Review and approve agency-developed social content
  • Ensure social messaging aligns with promotions and brand priorities
  • Oversee publishing across platforms like Meta, TikTok, Google My Business, and Yelp
  • Track performance, share insights, and guide optimization
  • Manage influencer content and all content deployed via Rio
  • Work closely with Digital Marketing, Local Store Marketing, Operations, Franchise Marketing, and PR
  • Facilitate stakeholder review cycles to refine messaging and visuals
  • Ensure brand consistency across national and local marketing efforts

What We're Looking For

  • Bachelor's degree in Marketing, Communications, Business, or related field
  • 13 years of marketing experience (brand-side or agency)
  • Highly organized, detail-oriented, and comfortable juggling multiple priorities
  • Creative thinker with a data-driven mindset
  • Strong written and verbal communication skills
  • Familiarity with email/SMS platforms (Punchh and/or Attentive a plus)
  • Experience with social, digital marketing, and analytics tools
  • Proficiency in Microsoft Office; Canva, Adobe Creative Suite, or similar tools preferred

Why Capriotti's?

  • A brand built on Passion, Family, Integrity, Profitability, and Genuineness
  • A collaborative, fast-paced environment where your ideas matter
  • Opportunity to grow your career with a beloved, expanding brand
  • Location: Las Vegas (remote may be considered)

Benefits: The Company offers competitive pay in addition to medical, dental, vision, 401k, FSA's, etc.

  • Medical
  • Dental
  • Vision
  • 401(k) matching
  • Employee assistance program
  • Employee discount
  • Flexible spending account
  • Life insurance
  • Paid time off
  • Referral program

Join our innovative and passionate marketing team and be a driving force in shaping our brand's online presence and expansion efforts. This is a fantastic opportunity for a skilled marketer to make a significant impact on our brand's success. If you're ready to take on this exciting challenge, apply now

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