Digital Marketing Executive

7 hours ago

Washington, DC, United States My VA Support Full time
Job Posting

This is a remote position. We are looking for an experienced Digital Marketing Executive to assist in the planning, execution, and optimization of our online marketing efforts. The promotion of products and services through digital channels is a complex procedure with great potential, which becomes increasingly useful for companies such as ours.

The ideal candidate will have a passion for all things marketing and technology. You will be well-versed in the concepts surrounding digital marketing and how the Internet can become a strong asset to securing growing revenue. You will be tech-savvy and intuitive with great ideas to reinforce our marketing campaign.

Please note, as an independent contractor, you will be responsible for making all necessary contributions to your local or state government (such as income taxes, social security, health insurance, etc.).

Requirements
  • Proven minimum of 4 years of experience as Digital Marketing Executive or similar role (experience in PPC, Google AdWords, Paid Display Advertising (GDN, AdRoll, Meta, TikTok, Native & Programmatic), Google Tag Manager and Google Analytics)
  • Excellent understanding of digital marketing concepts and best practices
  • Experience with B2C social media (Meta, TikTok, Linkedin), Google Adwords and email campaigns, and SEO/SEM
  • Working knowledge of ad serving tools (e.g., DART, Atlas)
  • Perfect knowledge of web analytics tools (e.g. Google Analytics, NetInsight, WebTrends etc.)
  • Skills and experience in creative content writing
  • Analytical mindset and critical thinking
  • Excellent communication and interpersonal skills
  • BSc/BA in marketing or relevant field
  • Google Ads and Bing Certified
  • Strong Excel Skills
  • Proven success implementing new PPC campaigns and achieving excellent ROI
  • Ability to analyze client traffic from digital media buys to gauge success and adjust strategies
  • Understand the relationships between SEO and PPC campaigns, and how they work in conjunction with one another in larger search marketing strategy
Benefits
  • 100% remote job
  • Weekends off
  • Structured work schedule
  • Salary based on your experience and expectations
  • We look forward to receiving your application

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