Content Developer

2 days ago

St Paul, MN, United States John Henry Foster Full time
Job Title: Content Developer

About Tavoron:

Headquartered in Eagan, MN, Tavoron knows our team is the key to our success. We depend on our employees to meet the requirements of our customers around the globe. Together we work to anticipate the needs of our customers and develop solutions to solve their biggest challenges. Our businesses across automation and robotic integration, automation distribution, compressed air, and service offer a wide range of career opportunities across the US and Canada.

We promote a progressive culture by seeking opportunities for technology and searching for exceptional value. We have been dedicated since 1938 to taking care of our 400+ employees and providing clients with world-class service. Join our team and make a difference.

Summary:

The Content Developer plays a critical role in advancing Tavoron's 2026 strategic priorities by creating high-quality digital, written, and multimedia content that fuels marketing campaigns, sales enablement, internal communications, and cross-segment storytelling. This role will capture project stories, product applications, customer success, and supplier-driven content, translating them into compelling videos, case studies, social content, and sales tools.

This position collaborates closely with internal teams and external partners (photographers, videographers, contract writers, and other vendors) and maintains a steady stream of visual and written assets in the Digital Asset Management (DAM) system. Travel to divisions, customer sites, and supplier locations is expected to capture timely, relevant content.

Responsibilities:
  • Content Creation and Production:
    1. Develop and produce a range of content including blog articles, case studies, video scripts, social posts, email copy, website content, sales collateral, and product/solution spotlights.
    2. Capture on-site photos and videos of projects, products, team members, and customer applications for marketing, sales enablement, and internal communications.
    3. Script, storyboard, and coordinate video production; perform basic editing in Adobe Premiere as needed.
    4. Edit, proofread, and refine content for accuracy, clarity, brand alignment, and technical credibility.
  • Content Strategy and Campaign Support:
    1. Support the execution of Tavoron's editorial marketing calendar, including the development of Problem - Solution campaign series, thought leadership videos, and supplier co-marketing initiatives.
    2. Understand industry trends, customer pain points, and competitor positioning to inform content themes and messaging.
    3. Collaborate with sales teams to identify and develop new sales tools that communicate the Tavoron story to accelerate lead conversion and cross-sell opportunities.
  • Digital Optimization & Publishing:
    1. Write and optimize content for SEO to increase organic traffic and search rankings.
    2. Craft content for distribution across YouTube, LinkedIn, websites, and email platforms using best practices to maximize engagement.
    3. Support digital campaigns by providing assets and ensuring message consistency across channels.
  • Cross-functional collaboration:
    1. Work closely with division teams, subject matter experts, product specialists, and suppliers to gather accurate technical information and real-world applications.
    2. Maintain the Digital Asset Management (DAM) system with organized, searchable photos, videos, graphics, and documents.
Qualifications:

Education & Experience
  • Bachelor's degree in Communications, Marketing, Journalism, English, or related field (technical background strongly preferred).
  • 3-5 years of experience in content development or digital marketing.
  • 5-8 years of industry experience in industrial, automation, manufacturing, or technical B2B environments preferred.
Skills & Competencies
  • Exceptional writing, editing, and storytelling skills across digital and multimedia formats.
  • Strong technical aptitude; ability to translate complex industrial/automation concepts into clear, engaging content.
  • Experience with Adobe Premiere or similar video editing tools (light editing required; external partners will support major production work).
  • Proficiency capturing photo/video content using mobile equipment (camera phone, microphone, lighting, etc.).
  • Understanding of best practices for LinkedIn, YouTube, and other digital channels.
  • Highly organized with strong project management skills and the ability to manage multiple deadlines.
  • Comfortable engaging stakeholders, planning site visits, and gathering information independently.
  • Strong collaboration and communication skills across teams and levels.
  • Ability to adapt quickly, pivot priorities, and operate with urgency.
  • Proficient in Microsoft Office (Word, Excel, PowerPoint).
Physical Demands. The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. While performing the duties of this Job, the employee is regularly required to sit; use hands to finger, handle, or feel; reach with hands and arms; climb or balance and talk or hear. The employee is occasionally required to stand and walk. The employee must occasionally lift and/or move up to 25 pounds. Specific vision abilities required by this job include close vision, distance vision, color vision and the ability to adjust focus.

Work Environment. The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. The noise level in the work environment is usually moderate.

Why work for us?
  • We believe in people. We look for great people who are committed and focused. They know what it takes to produce the best results because it really is all about client satisfaction. We look for dedicated professionals from a variety of fields. Above all, a good fit for our team has a passion for excellence, solid experience, and a willingness to make a difference. We support you in developing your goals and growing in your career. In short, by joining our team, you increase your professional value and work on engaging projects. Most of all, you fit into a team focused on helping you grow your skills.
  • We are innovative. We host many events that you may become a part of. From in-house training to out-of-town events, we always have something going on. We believe in innovation. With a Tavoron career, you exercise your creativity every day.
  • We have a passion for excellence. We focus on providing the best customer service as a company to our customers. We offer a competitive salary and benefit package, including medical, dental, and a 401(k) program. If you're looking for a place to build your skills, you will find it in a career with us.

If you require an accommodation to complete your application, please email hr@tavoron.com

The company does not discriminate in employment opportunities or practices based on race, color, religion, sex, national origin, ancestry, age, physical or mental disability, medical condition including genetic characteristics, pregnancy, sexual orientation, marital status, familial status, veteran status, status regarding public assistance, membership or activity in a local commission or citizenship status, or any other characteristic protected by law.

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