Ecommerce Manager

4 days ago

Duluth, MN, United States True North Goodwill Full time

Salary Range: $48,000.00 To $50,000.00 Annually

Join True North Goodwill Hiring Now

E-Commerce Manager

Full Time 40/week

M-F 8a-430p weekends as needed

$48,000-$50,000/year

Job Summary

The E-Commerce Manager is responsible for leading and growing True North Goodwill’s online retail operations to maximize revenue in support of the organization’s mission. This role oversees all aspects of e-commerce sales—including product selection, pricing, merchandising, listing quality, online customer service, order fulfillment, and platform performance—ensuring that donated goods are effectively and ethically transformed into mission-supporting revenue. The E-Commerce Manager leads a team of associates and works cross-functionally with retail stores, logistics, marketing, and leadership to create a seamless online sales program aligned with Goodwill’s values.

Duties and Responsibilities

  • Online Sales & Merchandising

  • Manage day-to-day operations of online sales platforms (e.g., ShopGoodwill, Goodwill Books, eBay, Amazon, or internal websites).

  • Develop merchandising strategies to optimize listing quality, product visibility, and sales performance.

  • Oversee product research, authentication, pricing, and categorization to ensure accuracy and maximize revenue.

  • Monitor sales metrics, platform analytics, and conversion trends to inform strategy and weekly goals.

Team Leadership & Development

  • Supervise, train, and support e-commerce associates, photographers, listers, and shipping staff.

  • Create and oversee daily workflow processes including sorting, listing, quality control, and fulfillment.

  • Foster a mission-driven, performance-oriented culture focused on accuracy, efficiency, and ethical stewardship of donations.

    Operational Management

  • Develop and refine standard operating procedures for e-commerce production and fulfillment.

  • Maintain inventory tracking systems and coordinate with retail stores and donation centers for product sourcing.

  • Ensure orders are accurately processed, packed, and shipped in a timely manner.

  • Maintain compliance with organizational policies, donor intent considerations, and platform-specific standards.

    Marketing & Customer Engagement

  • Collaborate with marketing to promote online store offerings and special collections.

  • Manage online customer service through professional, mission-aligned communication.

  • Identify opportunities for improved brand visibility and customer engagement through photos, descriptions, and storytelling.

    Data & Financial Accountability

  • Track daily/weekly/monthly sales performance and provide regular reports to leadership.

  • Create revenue forecasts and help set annual goals for the e-commerce department.

  • Manage e-commerce budget, supplies, and equipment needs efficiently.

    Innovation & Program Growth

  • Analyze trends in resale, vintage, secondhand fashion, and collectibles to anticipate market opportunities.

  • Recommend new platforms, tools, or technologies to increase efficiency and revenue.

  • Lead continuous improvement initiatives, including digital transformation projects and process optimization.

Required Skills and Competencies

  • Experience with online selling platforms (eBay, Amazon, Shopify, ShopGoodwill, etc.).

  • Strong leadership and team-management skills.

  • Excellent organizational abilities with a focus on workflow efficiency.

  • Ability to analyze data, interpret KPIs, and make strategic recommendations.

  • Strong written communication and product-merchandising skills.

  • Knowledge of vintage items, apparel, electronics, collectibles, and hard goods.

    Education and Experience

  • 2–4+ years of experience in e-commerce, online retail, or related field.

  • Experience with photography, product staging, and listing optimization.

  • Familiarity with inventory management systems and shipping platforms.

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