Marketing Specialist for Enrollment

3 days ago

Riverside, CA, United States California Baptist University Full time
Posting Details

Position Information

Job Title
Marketing Specialist for Enrollment

Posting Number
S1622P

Pay Range

Compensation for this position is expected to range between $24.04 and $26.44 per hour, in alignment with what California Baptist University (CBU) reasonably anticipates paying for this role. The final rate may vary depending on the candidate's qualifications, experience, and prevailing market conditions. In addition to competitive wages, CBU provides a comprehensive and generous benefits package to eligible employees.

Position Summary Information

Summary

The position delivers marketing services that support California Baptist University (CBU) enrollment initiatives. Responsibilities include managing accounts and coordinating advertising across multiple channels, including email, direct mail, online, print, broadcast, as well as indoor/outdoor signage, displays, and promotional materials.

Essential Duties and Responsibilities

Include the following. Other duties may be assigned.
  1. Support supervisors and admissions directors in the planning, development, and execution of enrollment marketing and communication projects, campaigns, and systems.
  2. Manage multiple projects simultaneously while upholding high standards of quality, adherence to university guidelines, and a collaborative, positive attitude.
  3. Meet established deadlines and proactively notify the supervisor if timelines are at risk.
  4. Utilize Customer Relationship Management (CRM) and marketing automation tools to maintain and update marketing campaigns.
  5. Design and update digital assets for email communications and web content.
  6. Develop engaging content for various marketing materials and platforms.
  7. Oversee promotional product inventory to ensure availability and proper usage.
  8. Stay informed on current marketing trends and best practices to enhance campaign effectiveness.
  9. Coordinate with external vendors to fulfill marketing and communication needs.
  10. Participate in discovery meetings with clients to define project scope and objectives.
  11. Collaborate with university stakeholders on concurrent projects to ensure alignment and success.
  12. Create innovative promotions and events aimed at increasing brand awareness and enrollment.
  13. Demonstrate the division's commitment to service, excellence, humility, and dignity in all interactions with internal clients and external partners.


Supervisory Responsibilities

This position has no supervisory responsibilities.

Other Knowledge Skills and Abilities

To perform this job successfully, an individual must be able to carry out each essential duty effectively. The requirements listed below represent the knowledge, skills, and abilities necessary for the role:
  • Demonstrated ability and willingness to live and uphold the University's Christ-centered mission and values.
  • Proficiency in Adobe Creative Cloud applications (Photoshop, Illustrator, InDesign, Dreamweaver, etc.)
  • Working knowledge of HTML
  • Strong creative thinking skills with the ability to turn ideas into actionable solutions
  • Familiarity with project management software
  • Excellent verbal and written communication skills
  • Strong interpersonal abilities, flexibility, and a customer-focused approach
  • Understanding of ordering processes and inventory control for supplies and promotional materials
  • Ability to plan, develop, and coordinate multiple projects simultaneously
  • Knowledge of the marketing lifecycle, including strategy, design, production, and performance measurement
Technical Skills & Proficiencies
  • Account Management
  • Project Management
  • Copywriting
  • Marketing Terminology
  • CRM Platforms (e.g., Salesforce)
  • Marketing Automation Tools (e.g., Pardot)
  • Email Marketing
  • Graphic Design & Photography
Software Competencies
  • Microsoft Office Suite (Word, Excel, PowerPoint, Outlook)
  • Web Browsers (Chrome, Firefox, etc.)
  • Adobe Creative Cloud
  • Prezi


PHYSICAL DEMANDS: This position requires regular standing, walking, and sitting, along with sufficient hand and finger dexterity to operate computers and office equipment. Visual acuity is necessary for reading and data entry, and clear communication skills-both verbal and auditory-are essential for in-person and phone interactions. The role may occasionally involve lifting or moving items up to 50 pounds and light physical activity, including brief periods of standing or walking. Reasonable accommodation may be made to enable individuals with disabilities to perform essential functions.

WORK ENVIRONMENT: This position is primarily performed in a standard office setting with minimal exposure to health or safety hazards. While most duties occur indoors under typical conditions, occasional tasks may require adherence to standard safety procedures. In rare instances, work may involve exposure to unusual elements such as extreme temperatures, dust, fumes, smoke, unpleasant odors, or loud noises.

Education and/or Experience

Bachelor's degree in Marketing, Business Administration, or a related field from an accredited four-year college or university; or one to two years of relevant experience and/or training; or an equivalent combination of education and experience. Demonstrated success in a role requiring strong organizational and interpersonal skills.

Posting Detail Information

Open Date

Remove from Web

Open Until Filled

Special Instructions to Applicants

Nondiscrimination Statement

State and Federal law permit California Baptist University to discriminate on the basis of religion in order to fulfill its purpose. The University does not discriminate contrary to either State or Federal law.

Quick Link to Posting
https://jobs.calbaptist.edu/postings/9795

  • Marketing Specialist

    1 week ago

    Riverside, CA, United States Alphabe Insight Inc Full time

    Company Description Park 6 Logistic is a forward-thinking logistics company committed to efficiency, innovation, and excellence in supply chain solutions. We pride ourselves on building strong internal and external relationships through clear communication, operational precision, and a people-first culture. As we continue to grow, we are seeking talented...

  • Marketing Specialist

    2 weeks ago

    Riverside, CA, United States Alphabe Insight Inc Full time

    Company Description Park 6 Logistic is a forward-thinking logistics company committed to efficiency, innovation, and excellence in supply chain solutions. We pride ourselves on building strong internal and external relationships through clear communication, operational precision, and a people-first culture. As we continue to grow, we are seeking talented...

  • Entry Level Marketing Specialist

    6 days ago

    Riverside, CA, United States Hustle Notice Biz Full time

    Entry Level Marketing SpecialistDepartment: Iris Comm Lab Employment Type: Full Time Location: Riverside, CA Compensation: $950 - $1,300 / week Description Iris Comm Lab is dedicated to delivering impactful communication solutions that bridge technology and human interaction. Our commitment to innovation and customer service excellence drives us to...

  • Entry Level Marketing Specialist

    11 hours ago

    Riverside, CA, United States Hustle Notice Biz Full time

    Entry Level Marketing SpecialistDepartment: Iris Comm Lab Employment Type: Full Time Location: Riverside, CA Compensation: $950 - $1,300 / week Description Iris Comm Lab is dedicated to delivering impactful communication solutions that bridge technology and human interaction. Our commitment to innovation and customer service excellence drives us to...

  • Entry Level Marketing Specialist

    2 weeks ago

    Riverside, CA, United States Hustle Notice Biz Full time

    Entry Level Marketing SpecialistDepartment: Iris Comm Lab Employment Type: Full Time Location: Riverside, CA Compensation: $950 - $1,300 / week Description Iris Comm Lab is dedicated to delivering impactful communication solutions that bridge technology and human interaction. Our commitment to innovation and customer service excellence drives us to...

  • Entry Level Marketing Specialist

    4 days ago

    Riverside, CA, United States Hustle Notice Biz Full time

    Entry Level Marketing SpecialistDepartment: Iris Comm Lab Employment Type: Full Time Location: Riverside, CA Compensation: $950 - $1,300 / week Description Iris Comm Lab is dedicated to delivering impactful communication solutions that bridge technology and human interaction. Our commitment to innovation and customer service excellence drives us to...

  • Associate VP of Marketing

    2 days ago

    Riverside, CA, United States La Sierra University Full time

    Job Description The Associate Vice President of Marketing provides strategic leadership to enhance La Sierra University's visibility, reputation, and enrollment outcomes. Reporting to senior leadership, this role oversees the development and execution of comprehensive marketing and communication strategies to support recruitment, retention, and institutional...

  • Associate VP of Marketing

    1 day ago

    Riverside, CA, United States La Sierra University Full time

    Job Description The Associate Vice President of Marketing provides strategic leadership to enhance La Sierra University's visibility, reputation, and enrollment outcomes. Reporting to senior leadership, this role oversees the development and execution of comprehensive marketing and communication strategies to support recruitment, retention, and institutional...

  • Creative Marketing Specialist

    1 day ago

    Riverside, CA, United States Anywhere Real Estate Full time

    About the Role Salary Range for this Position: $45,000 - $60,000 We are seeking a dynamic, results-driven Marketing Specialist to join our team. As a key member of National Marketing Team for Anywhere Integrate Services, the Marketing Specialist will play a vital role in the planning, execution, and management of integrated marketing campaigns across all...

  • Creative Marketing Specialist

    23 hours ago

    Riverside, CA, United States Anywhere Real Estate Full time

    About the Role Salary Range for this Position: $45,000 - $60,000 We are seeking a dynamic, results-driven Marketing Specialist to join our team. As a key member of National Marketing Team for Anywhere Integrate Services, the Marketing Specialist will play a vital role in the planning, execution, and management of integrated marketing campaigns across all...