Digital Marketing Specialist

1 week ago

Portland, OR, United States Northwest Pump Full time

Northwest Pump is looking for a Digital Marketing Specialist to join our growing Marketing team This role will take the lead in developing and executing digital marketing strategies that drive lead generation, enhance our eCommerce presence, and strengthen our brand visibility across online channels.

If you’re a data-driven marketer with creative flair, technical know-how, and a passion for optimizing digital performance, this could be the perfect opportunity for you.

What will this position do?

  • Coordinate, execute, and monitor digital marketing campaigns across email, search, and paid media platforms.
  • Create and design digital marketing assets, including graphics, banners, email templates, and social media visuals.
  • Use marketing automation and CRM tools (e.g., Microsoft Dynamics 365, Microsoft Click, Salesforce) to manage audience segmentation, campaign delivery, and reporting.
  • Manage SEO and paid search efforts, including keyword research, ad creation, and performance optimization.
  • Track and analyze key performance metrics, prepare reports, and recommend improvements based on data insights.
  • Collaborate with internal teams and external partners to maintain consistent branding and improve online customer experience.
  • Support the upkeep and optimization of website and eCommerce platforms, ensuring compliance with data privacy and accessibility standards.

What are we looking for?

  • Bachelor’s degree in Marketing, Communications, or related field, or an equivalent combination of education and experience in digital marketing.
  • 2–5 years of experience in digital marketing, preferably in B2B environments.
  • Proficiency with marketing and analytics tools (Google Ads, Analytics, Salesforce, or equivalent).
  • Strong analytical and organizational skills with attention to detail.
  • Excellent written and verbal communication skills.
  • Experience with Adobe Creative Cloud, Canva, or similar design tools.
  • Familiarity with CMS platforms (WordPress, Shopify, or enterprise systems).

Why choose NW Pump?

  • We offer a competitive wage and benefits package including medical, dental, and vision insurance, life insurance, LTD insurance, 401k with dollar-for-dollar Company Match, paid vacation time, sick time, and community service, as well as wellness programs, company events, and other great company provided benefits
  • You’ll get to work with knowledgeable and supportive team members
  • You’ll be a part of a growing company and provided with numerous development opportunities and opportunities to grow with us
  • You’ll get to have a significant impact as the largest distributor of petroleum equipment in the Western US, with a local family feel

What else?

  • This is a full-time, hybrid (up to 2 days remote per week) position, working regular business hours, Monday through Friday
  • Must be able to pass a pre-employment drug screen, background check, and reference checks

Want to know more?

  • Check out our website (nwpump.com)
  • Find us on social media

We are ready to fill this as soon as we have the right person for the role, so if you believe you could be that person, don’t miss out on this great opportunity, apply today EEO Employer/ Vets/ Disabled

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