Splenda Brand Management Intern

2 days ago

Carmel, IN, United States Heartland Food Products Group Full time

About The Role:

The Splenda Brand Management Intern will support the Splenda Brand Marketing Team. Reporting to the Splenda Brand Manager, you will be responsible for working with different departments within the organization (Sales, Commercialization, Marketing, RD&E, Engineering) to develop the strategy and tools needed to drive growth for the business.

The Splenda® Brand is the leader within the sweetener category with strong brand awareness, market share leadership and a growing consumer base that use Splenda® every day.

About Splenda:

Splenda® brand has brought sweetness to the world since 1992. Today, the Splenda® brand is the most recognizable and iconic low-calorie sweetener brand in the world, having sold more than 100 billion yellow packets. And it's the #1 recommended brand of sweetener by healthcare professionals. The Splenda® brand portfolio of products reinforces our position as a category leader, with more delicious new products to come as we help people live happier, healthier, and longer lives.

Essential Duties and Responsibilities:

  • Help drive growth for a business unit within Splenda.
  • Drive innovative activation and commerce efforts
  • Align the plans with internal stakeholders including our Executive Leadership Team, Sales partners, and critical cross functional technical leaders like R&D, Insights, Supply Chain & Purchasing
  • Support sell-in efforts with retailers to drive distribution across channels

Desired Skills & Required Experience

  • Currently pursuing an MBA or BS/BA in business, marketing or related discipline.
  • Possess strategic thinking, leadership, teamwork and analytical skills.
  • Heartland's culture is fast, flexible & innovative. The intern must possess these traits and be willing and able to operate with a rapid, iterative, continually learning mindset.
  • Solution focused mindset, demonstrate ability to operate with a business ownership mindset.
  • Collaborative attitude, work harmoniously with internal and external cross functional partners.
  • Position is in-office based at Heartland Corporate Headquarters in Carmel, IN on the north side of Indianapolis.

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