Digital Marketing Specialist

2 days ago

Dallas, TX, United States TotalDataLimited Full time
Digital Marketing Specialist

We are seeking an experienced and results-driven Digital Marketing Specialist with expertise in affiliate marketing to join our team. As a Digital Marketing Specialist, you will be responsible for executing and optimizing our digital marketing strategies, driving traffic, and increasing conversions across all platforms. You will work closely with cross-functional teams to implement campaigns that maximize ROI and ensure long-term growth for the brand.

Key Responsibilities:

  • Develop, execute, and optimize digital marketing strategies to drive acquisition and revenue growth.
  • Implement promotional campaigns across several platforms, targeting the right audience to maximize performance.
  • Monitor, analyse, and adjust marketing campaigns to ensure optimal performance across all platforms.
  • Use A/B testing, data analytics, and marketing automation tools to improve conversion rates and promotions` performance.
  • Collaborate with the content team to create engaging materials and resources for brand promotion.

Performance Reporting & Analytics:

  • Provide regular reports on campaign performance and suggest strategies for optimization.
  • Analyse data trends and competitors' affiliate programmes to stay ahead of industry trends.

Requirements:

  • At least 3 years of experience in digital marketing, with a focus on affiliate marketing.
  • Demonstrated expertise in managing and optimizing affiliate marketing programs and campaigns.
  • Strong analytical skills, with the ability to derive insights and make data-informed decisions.
  • Exceptional communication skills and experience in managing affiliate partnerships.
  • Proficiency in digital marketing tools.
  • Familiarity with SEO, SEM, and paid media strategies.
  • Experience in performance-based marketing and the use of tracking tools.

Job Type: Remote

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