Marketing Technology Specialist
4 days ago
MG+M The Law Firm (MG+M) has an immediate opening for a Marketing Technology Specialist in our Boston, New Orleans, Jackson, or O'Fallon offices.
MG+M is a nationally renowned litigation law firm concentrating on complex civil matters. The firm's expertise is diverse but focused in the areas of toxic tort, complex product liability, local government, general liability, and commercial litigation. We approach litigation as a unified team, integrating our efforts with those of our clients to advance their interests wherever they do business. Our goal is always to deliver optimal results at the best possible value.
The Marketing Technology Specialist supports the firm's marketing and business development initiatives through effective use of technology platforms, with a focus on CRM, email marketing, website, and SharePoint intranet. This role collaborates closely with IT, vendors, attorneys, and staff. The ideal candidate is detail-oriented, tech-savvy, and comfortable working in a team-oriented, fast-paced professional services environment.
Essential Duties and Responsibilities:
- Maintain and update CRM records; perform data audits and cleanups; assist with configuring dashboards and preparing intelligence reports; train users and provide ongoing support.
- Build and maintain distribution lists and e-mail templates; support the build of client and internal communications; ensure CRM records accurately reflect marketing activity.
- Help manage and update web and intranet content; collaborate on the design, testing, and rollout of website features; monitor user permissions and settings.
- Track and prioritize technical issues; liaise with vendors on resolution and enhancements; participate in vendor status calls, product demonstrations and release testing.
- Deliver regular reports to leadership, providing insights to inform strategy and optimize marketing initiatives.
- Provide technical support for external webinars.
- Maintain business profiles on Google and Bing.
- Develop quick reference guides and provide responsive support to end users.
- 3+ years of experience with marketing technology platforms, preferably in a law firm or professional services environment.
- Familiarity with CRM systems (Intapp DealCloud, Interaction, Salesforce, or similar) strongly preferred.
- Experience with email marketing platforms (e.g., Dispatch, Vuture).
- Familiarity with SharePoint intranet preferred.
- Proficiency in Microsoft 365 platforms.
- Strong attention to detail and commitment to data accuracy.
- Excellent communication skills and ability to train/support non-technical users.
- Organized, service-oriented, and collaborative.
Why Should You Apply?
MG+M offers a hybrid work environment, competitive compensation and a comprehensive benefits package including medical, dental, vision, life, disability, and 401(k).
MG+M will not discriminate in its employment practices due to an applicant's age, race, color, religion, sex, sexual orientation, gender identity, national origin, and veteran or disability status. We are committed to cultivating an environment that embraces and promotes equity and inclusion fundamental values.
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