Trade Marketing Coordinator II

Our Fortune 500 client (One of the world's largest Beauty companies) in New York, NY is looking for hardworking, motivated talent to join their innovative team.

Job Title: Trade Marketing Coordinator
Location: New York, Hudson Yards Office
Duration: 12 Month with possibility of extn
Pay Rate: 30/hour

Must have:
Bachelor's degree
ESKO - Plus but not required
Beauty or Cosmetics industry experience is required

Job Summary:
The Coordinator, Trade Marketing plays a vital role in supporting the execution of trade marketing strategies and initiatives to drive sales and brand visibility within retail environments. This role involves close collaboration with cross-functional teams, including sales, marketing, visual merchandising, and external vendors, to ensure seamless implementation of retail programs and activations. The Coordinator will be the primary point of contact for specific retailer programs, overseeing all aspects from kickoff to performance tracking, with a strong focus on visual merchandising, in-store promotions, and custom shop needs.

Key Responsibilities:
Develop and manage detailed project timelines, coordinating with cross-functional teams to ensure on-time and within-budget delivery for key workstreams.

• Instore Presence Optimization:
o Lead the planning, execution, and tracking of Retailer Counterpro, ensuring alignment with overall marketing objectives and timelines.
o Conduct regular status meetings and communicate progress updates to stakeholders.

• Visual Merchandising and POS Activations:
o Manage the development and implementation of visually appealing and impactful in-store displays, including product selection, factice management, and staging.
o Oversee SHOP order processing for display materials and fixtures.
o Coordinate the ordering of DMI-produced store fixtures and factices for visual weeks, ensuring timely delivery and installation.
o Track and analyze the performance of visual merchandising and POS activations, providing data-driven insights to optimize future campaigns.
o Manage in-store video updates, including briefing external agency, placing purchase orders, and overseeing installation.

• Merchandising Execution:
o Collaborate with the marketing team to ensure accurate and up-to-date copy in artwork management platform (ESKO) for all merchandising materials.
o Create pre-pack codes for both backwall (BW) and full-line (FLU) merchandising, accurately reflecting quantities based on the merchandising directory.
o Prepare briefs and codes, adding them to the order form and managing allocations.

• Custom Shop Needs and Special Projects:
o Manage custom shop needs, including the development and execution of unique planograms and instore staging.
o Handle specific retailer requests, such as fragrance linear updates and custom in-store activations for Sephora.
o Take ownership of special projects as assigned, contributing to the overall success of the trade marketing team.

Qualifications:
• Bachelor's degree in Marketing, Business Administration, or a related field.
• Minimum of 2-3 years of experience in trade marketing, visual merchandising, or a related role, preferably within the beauty or cosmetics industry.
• Strong project management skills with the ability to manage multiple projects simultaneously and meet deadlines.
• Excellent communication and interpersonal skills, with the ability to effectively collaborate with cross-functional teams and external vendors.
• Proficiency in Microsoft Office Suite, including Excel, PowerPoint, and Word.
• Knowledge of retail operations and visual merchandising principles.
• Strong analytical skills and data-driven decision-making abilities.
• Ability to work independently and as part of a team.
• Passion for the beauty and cosmetics industry.

If this is a role that interests you and you'd like to learn more, click apply now and a recruiter will be in touch with you to discuss this great opportunity. We look forward to speaking with you

About ManpowerGroup, Parent Company of:Manpower, Experis, Talent Solutions, and Jefferson Wells

ManpowerGroup® (NYSE: MAN), the leading global workforce solutions company, helps organizations transform in a fast-changing world of work by sourcing, assessing, developing, and managing the talent that enables them to win. We develop innovative solutions for hundreds of thousands of organizations every year, providing them with skilled talent while finding meaningful, sustainable employment for millions of people across a wide range of industries and skills. Our expert family of brands - Manpower, Experis, Talent Solutions, and Jefferson Wells - creates substantial value for candidates and clients across more than 75 countries and territories and has done so for over 70 years. We are recognized consistently for our diversity - as a best place to work for Women, Inclusion, Equality and Disability and in 2022 ManpowerGroup was named one of the World's Most Ethical Companies for the 13th year - all confirming our position as the brand of choice for in-demand talent.