Director of Marketing Operations

Director of Marketing Operations

What You Can Expect

As the Director of Marketing Operations, you will play a crucial role in shaping, scaling, and enhancing our comprehensive marketing operations framework, driving consistent pipeline generation and revenue growth. In this position, you will oversee marketing systems, manage funnel operations, execute campaigns, and analyze outcomes, while fostering collaboration across departments and constructing efficient global teams for seamless go-to-market execution.

About the Team

The Zoom Marketing Operations team thrives on enabling scalable and data-informed go-to-market strategies by integrating technology, insights, and strategy throughout the customer journey. We work hand-in-hand with Sales, Product, Finance, and Customer Success to foster operational excellence, ensure dependable pipelines, and lead continuous improvement initiatives in our global marketing efforts.

Responsibilities

• Establish and uphold a global marketing operations strategy, operating model, and roadmap that aligns with company growth and go-to-market objectives.
• Manage the complete lead and pipeline lifecycle, which includes segmentation, acquisition, scoring, routing, SLAs, conversion optimization, and pipeline health monitoring.
• Develop and expand global marketing operations teams focused on campaign operations, marketing technology, data analytics, and lead lifecycle management.
• Collaborate across functions with Sales, Revenue Operations, Finance, Product, and Customer Success to synchronize planning, forecasting, and execution.
• Oversee the marketing technology ecosystem, including MAP, CRM integrations, CDP, ABM, attribution, and data enrichment platforms, guaranteeing scalability and reliability.
• Implement data governance, compliance, and quality standards, while creating dashboards, reports, and executive insights for informed decision-making.
• Design standardized, scalable campaign operations and production processes to support integrated, multi-channel program execution.
• Develop performance management and measurement frameworks for ongoing enhancement across the entire customer lifecycle, exploring experimentation and automation opportunities.

What We're Looking For

• A minimum of 12 years of experience in Marketing Operations, Revenue Operations, or Go-To-Market leadership roles within dynamic SaaS or technology companies.
• Proven track record in building and scaling global teams, establishing high-performing operational centers of excellence (both onshore and offshore).
• Exceptional knowledge of funnel operations, predictive analytics, segmentation, campaign orchestration, and pipeline forecasting.
• Extensive hands-on experience with marketing automation and CRM platforms such as Salesforce, HubSpot, Marketo, Eloqua, Pardot, as well as CDPs, ABM, and attribution tools.
• Strong ability to partner cross-functionally and influence senior leaders across Go-To-Market teams.
• Advanced analytical, communication, and people leadership skills.
• A successful history of constructing and refining dependable, scalable pipeline engines through operational transformation.

Salary Range or On Target Earnings

Minimum: $184,300.00

Maximum: $403,200.00

Alongside the base salary and/or OTE stated, Zoom has a Total Direct Compensation philosophy that encompasses base salary, bonuses, and equity value.

Please note that starting pay will be influenced by multiple factors and will correlate with qualifications and experience.

At Zoom, we follow a structured hybrid work approach, promoting both office environments and remote work options. The work style for each role, whether Hybrid, Remote, or In-Person, is clearly indicated in the job posting.

Benefits

As part of our award-winning workplace culture and dedication to employee happiness, our benefits program provides numerous perks and options designed to support employees' physical, mental, emotional, and financial health, work-life balance, and community contributions. For more details, please inquire within.

About Us

Zoom's mission is to connect people so they can collaborate efficiently. We strive to craft the leading collaboration platform for enterprises, assisting users in effective communication through our products like Zoom Contact Center, Zoom Phone, Zoom Events, Zoom Apps, Zoom Rooms, and Zoom Webinars.

As problem-solvers, we thrive in a fast-paced environment dedicated to creating solutions informed by our customers’ needs. Explore growth opportunities that challenge your skills and advance your career in an environment focused on collaboration and development.

Our Commitment

At Zoom, we understand that great work flourishes when individuals feel supported and empowered. We are committed to fair hiring practices, ensuring candidates are assessed based on their skills, experience, and potential. If you require accommodation during the hiring process, please inform us; we are here to assist you throughout every step.

Individuals requiring assistance due to a medical disability should submit an Accommodations Request Form, and a team member will reach out promptly. Please note that this form is intended solely for accommodation requests related to qualifying medical disabilities; non-accommodation-related inquiries will not be addressed.

At Zoom, we value the unique contributions of all team members as a driving force behind our success. To ensure our products and culture reflect diverse perspectives and experiences, we uphold a non-discriminatory policy based on race, religion, national origin, gender identity or expression, sexual orientation, age, marital status, veteran status, or disability. Zoom is proud to be an equal opportunity workplace and an affirmative action employer. All information submitted will be kept confidential according to EEO guidelines.