Media Planner

2 days ago


New York, NY, United States DNY Full time

Job Type

Full-time

Description

Responsibilities:

  • Relay direction to media staff both orally and written through media authorizations/ guidelines
  • Involved in the development of plans and media documents, create documents as necessary
  • Media plan and budget management
  • Execute and/or oversee media buys, answer any questions and resolve discrepancies
  • Develop a respected relationship with and train Assistant in all media basics
  • Master use and application of industry research and agency resources
  • Maintain contact and negotiate with vendors and internal agency departments
  • Deliver POVs relevant to client issues and possible opportunities
  • Investigate media opportunities as they relate to client businesses and/or agency businesses
  • Analyze syndicated research data and draw conclusive insights
Up to $60,000.00, commensurate with experience.

Requirements
  • Experience managing client relationships
  • Ability to multi-task and prioritize workload
  • Is well organized, detail oriented and demands accuracy
  • Has a willingness to learn and creatively solve problems
  • Proficient in media-related and other basic software packages such as Nielsen AdIntel, MRI, Telmar, Strata
Relevant Experience:
  • 1-3 years as Assistant Media Planner or advertising related experience
  • Strong planning experience in Video (TV, CTV, OLV), Audio (Terrestrial, Streaming) Digital (Partnership, Programmatic), Social, Search and out-of-home/DOOH


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