Social Media
1 week ago
Elastic, the Search AI Company, enables everyone to find the answers they need in real time, using all their data, at scale - unleashing the potential of businesses and people. The Elastic Search AI Platform, used by more than 50% of the Fortune 500, brings together the precision of search and the intelligence of AI to enable everyone to accelerate the results that matter. By taking advantage of all structured and unstructured data - securing and protecting private information more effectively - Elastic's complete, cloud-based solutions for search, security, and observability help organizations deliver on the promise of AI.
What is The Role:Elastic is looking for a creator-first, strategic content leader to drive the day-to-day execution on our social platforms, with a particular focus on evolving YouTube as a core storytelling and discovery channel. Reporting to the Head of Social Media & Editorial, this role is responsible for creating standout, platform-native content and shaping how Elastic's stories show up across social, from short-form, in-feed moments to longer-form, narrative-driven programming designed to build depth, credibility, and sustained audience engagement.
We're looking for someone who makes content, understands platform-native storytelling (especially video), and has the strategic judgment to translate broader editorial direction into high-impact social and YouTube programming.
What You Will Be Doing:- Create original, platform-native content for social (primarily LinkedIn) and YouTube, with a strong emphasis on video, visual storytelling, and emerging formats
- Own Elastic's Social Media (LinkedIn, X, Bluesky, Instagram) and YouTube channel strategy and execution, including programming approach, publishing cadence, and content optimization
- Translate editorial direction and story priorities into social- and video-first content that performs on each platform
- Partner with designers, video teams, and creators to develop compelling assets that feel native, timely, and distinctive
- Lead the day-to-day social media and YouTube content engine, ensuring consistency, quality, and momentum across channels
- Shape how Elastic shows up across LinkedIn, X, YouTube, and emerging platforms, with a strong understanding of format, audience, and algorithms
- Help define best practices for video, creator-led content, and platform experimentation
- Work closely with the Storyteller lead to ensure social and video content aligns to the broader narrative and editorial through-line
- Partner with Product Marketing, PR, Brand, and Executive Comms to support launches, announcements, and tentpole moments
- Collaborate with agency partners on strategy, analytics, and social listening while retaining strong in-house creative ownership
- Monitor performance across social and YouTube, focusing on engagement, retention, and audience growth, not just vanity metrics
- Use insights to iterate on formats, storytelling approaches, and publishing strategy
- Contribute to reporting and performance reviews that inform broader social and editorial strategy
- 6+ years of experience in social content, digital media, or video-led storytelling roles
- A strong creator portfolio, especially in social video or YouTube-adjacent formats
- Deep understanding of social content performs, including algorithms, formats, and audience behavior
- A strong curiosity and working knowledge of AI-powered tools, with a passion for using AI to streamline workflows, surface insights, and accelerate content development
- Experience translating complex or technical topics into clear, engaging visual and video content
- Strong creative judgment paired with strategic thinking. You know when to experiment and when to optimize
- Comfort working cross-functionally in a fast-paced, distributed environment
- Excellent communication skills and the ability to collaborate closely with writers, editors, designers, and strategists
- Experience building or evolving a branded YouTube channel
- Background in B2B tech, developer audiences, cybersecurity, or AI
- Experience working alongside agencies while owning in-house execution
- Experience with paid social amplification, including post boosting, thought leader ads, and collaborating with demand or paid media teams to extend the reach and impact of high-performing organic content.
- On-camera experience or comfort directing talent and subject matter experts
As a distributed company, diversity drives our identity. Whether you're looking to launch a new career or grow an existing one, Elastic is the type of company where you can balance great work with great life. Your age is only a number. It doesn't matter if you're just out of college or your children are; we need you for what you can do.
We strive to have parity of benefits across regions, and while regulations differ from place to place, we believe taking care of our people is the right thing to do.
- Competitive pay based on the work you do here and not your previous salary
- Health coverage for you and your family in many locations
- Ability to craft your calendar with flexible locations and schedules for many roles
- Generous number of vacation days each year
- Increase your impact - We match up to $2000 (or local currency equivalent) for financial donations and service
- Up to 40 hours each year to use toward volunteer projects you love
- Embracing parenthood with a minimum of 16 weeks of parental leave
Different people approach problems differently. We need that. Elastic is an equal opportunity employer and is committed to creating an inclusive culture that celebrates different perspectives, experiences, and backgrounds. Qualified applicants will receive consideration for employment without regard to race, ethnicity, color, religion, sex, pregnancy, sexual orientation, gender perception or identity, national origin, age, marital status, protected veteran status, disability status, or any other basis protected by federal, state or local law, ordinance or regulation.
We welcome individuals with disabilities and strive to create an accessible and inclusive experience for all individuals. To request an accommodation during the application or the recruiting process, please email candidate_accessibility@elastic.co. We will reply to your request within 24 business hours of submission.
Applicants have rights under Federal Employment Laws and can view the following posters linked below:
Family and Medical Leave Act (FMLA) Poster
Employee Polygraph Protection Act (EPPA) Poster
Elasticsearch develops and distributes technology and information that is subject to U.S. and other country export controls and licensing requirements for individuals who are located in or are nationals of the following sanctioned countries and regions: Belarus, Cuba, Iran, North Korea, Russia, Syria, the Crimea Region of Ukraine, the Donetsk People's Republic ("DNR"), and the Luhansk People's Republic ("LNR"). If you are located in or are a national of one of the listed countries or regions, an export license may be required as a condition of your employment in this role. Please note that national origin and/or nationality do not affect eligibility for employment with Elastic.
Please see here for our Privacy Statement.
Compensation for this role is in the form of base salary. This role does not have a variable compensation component.
The typical starting salary range for new hires in this role is listed below. In select locations (including Seattle WA, Los Angeles CA, the San Francisco Bay Area CA, and the New York City Metro Area), an alternate range may apply as specified below.
These ranges represent the lowest to highest salary we reasonably and in good faith believe we would pay for this role at the time of this posting. We may ultimately pay more or less than the posted range, and the ranges may be modified in the future.
An employee's position within the salary range will be based on several factors including, but not limited to, relevant education, qualifications, certifications, experience, skills, geographic location, performance, and business or organizational needs.
Elastic believes that employees should have the opportunity to share in the value that we create together for our shareholders. Therefore, in addition to cash compensation, this role is currently eligible to participate in Elastic's stock program. Our total rewards package also includes a company-matched 401k with dollar-for-dollar matching up to 6% of eligible earnings, along with a range of other benefits offered with a holistic emphasis on employee well-being.
The typical starting salary range for this role is:
$106,900-$169,100 USD
The typical starting salary range for this role in the select locations listed above is:
$128,200-$202,700 USD
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