Senior Business Analyst
7 days ago
Summary:
The Senior Business Analyst is responsible for helping drive data-driven initiatives that provide actionable insights to inform strategic business decisions. This role involves managing the collection, analysis, and interpretation of data from various sources to support product development, marketing, sales optimization, and overall business strategy. Consultant will collaborate closely with the Manager of Data Analytics, Managers of Market Research and Competitive Intelligence, and cross-functional teams to drive a culture of data-based decision-making across the organization.
The Analyst will need to synthesize various data sources to align with key business initiatives, while working with various stakeholders aligned with the marketing business unit.
Responsibilities:
- Data Strategy and Management: Develop and implement data analytics strategies, ensuring data accuracy, integrity, and effective use across the organization.
- Data Analysis and Reporting: Analyze large datasets to uncover trends, patterns, and insights that drive business decisions. Present findings in clear, actionable reports and visualizations.
- Advanced Analytics: Utilize advanced models, predictive analytics, to support strategic initiatives such as market forecasting, customer segmentation, and competitive analysis.
- Cross-Functional Collaboration: Work closely with the Manager of Data Analytics, Managers of Market Research and Competitive Intelligence, marketing, sales, and product development teams to align data analytics efforts with broader business objectives.
- Data Governance and Quality Control: Establish processes and best practices for data governance, ensuring data quality and consistency across different sources and platforms.
- Performance Measurement: Develop and track key performance indicators (KPIs) to measure the effectiveness of business strategies and marketing campaigns, providing regular updates to senior leadership.
- Tool and Technology Integration: Evaluate and implement data analytics tools and technologies to enhance the organization's ability to analyze and interpret data effectively.
- Support Strategic Projects: Collaborate with the Director of Strategy, Insights, Analytics, and Competitive Intelligence on key strategic projects, contributing data-driven insights that inform business planning.
Requirements:
- Advanced analytical skills to analyze complex data sets, evaluate data integrity, and translate to business use cases.
- Strong proficiency in data manipulation, data structuring, data cleansing, in order to transform raw data into clear reports and dashboards that inform strategy.
- Understanding of data analysis tools and software (Excel, Power BI, Tableau)
- Experience with data warehousing and governance to ensure data security and privacy.
- Strong problem-solving skills to address data-related challenges and develop innovative solutions to support changing dynamic team needs.
- Familiarity with pharmaceutical or healthcare industries or highly regulated segments.
Qualifications:
- Bachelor's degree in Analytics or a related field; Master's degree preferred
- Healthcare/Biotechnology/Diagnostics Experience Required
- 5+ years of experience in analytics, including experience with advanced analytics techniques and data management.
- Proven track record of delivering data-driven insights that influence strategic business decisions.
- Strong technical background with hands-on experience in data analytics tools and platforms, primarily Excel, tableau, PowerBI, SQL also preferred
Pay Transparency: The typical base pay for this role across the U.S. is: $37.86 - $39.28/hr. Final offer amounts, within the base pay set forth above, are determined by factors including your relevant skills, education and experience and the benefits package you select. Full-time employees are eligible to select from different benefits packages. Packages may include medical, dental, and vision benefits, 10 paid days off, 401(k) plan participation, commuter benefits and life and disability insurance.
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