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Marketing Manager

2 weeks ago

Menlo Park, CA, United States JBA International Full time
Your Role
Although our growth has been exponential, it's been driven primarily by organic referrals- a testament to our competitive pricing/products and unmatched closing speeds. But the reality is that we won't get to the top unless we're able to generate immense brand awareness within the real estate investor communities. We're looking for someone who is able to learn quickly on the job about what real estate investors care about. In turn, you will be able to launch relevant marketing strategies and to host offline events to stay at the forefront of their minds.

Who We're Looking For
  • You are a quick study, able to catch up on domain knowledge and grasp our value proposition quickly. You need to excel at researching & empathizing with prospective customers to understand their values and identify effective marketing strategies.Nice-to-have Marketing Expertise
  • You have a high degree of agency and independent ownership. You're someone who is excited to handle projects on your own and have the ability to measure the feasibility and profitability of your work along the way.
  • You're a killer executer. You will produce results and positive ROI in a hands free management setting. You are able to quantify and take calculated risks.
  • You can communicate effectively to our customers and internal management. The person in this role will need to be an empathetic listener to real estate investors to understand their journey and struggles. You will also be able communicate concisely on projects, timelines, payback period, net impact, etc to our CEO and Head of Business Development.
  • You are a personable and hardworking person. As a small company, every member of our team is paramount. We aspire to have an ever evolving team of capable and kind people.

Nice-to-have Marketing Expertise
  • Google Analytics / (Programmatic) SEO
  • Google Ads / Keywords
  • Physical Mailers
  • Content Marketing (Linkedin)
  • Hosting in person events and facilitating relationship building with our sales team

Qualifications
  • US Undergraduate Degree at a 4 year university (3.5 GPA required)
  • Fluent English
  • 2+ years in a Marketing role (start up preferred)
  • Ability to work full time in office in the Bay Area (Menlo Park/Palo Alto)