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Marketing Operations Specialist
2 weeks ago
At SolarWinds, we're a people-first company. Our purpose is to enrich the lives of the people we serve-including our employees, customers, shareholders, partners, and communities. Join us in our mission to help customers accelerate business transformation with simple, powerful, and secure solutions.
The ideal candidate thrives in an innovative, fast-paced environment and is collaborative, accountable, ready, and empathetic. We're looking for individuals who believe they can accomplish more as a team and create lasting growth for themselves and others. We hire based on attitude, competency, and commitment. Solarians are ready to advance our world-class solutions in a fast-paced environment and accept the challenge to lead with purpose. If you're looking to build your career with an exceptional team, you've come to the right place. Join SolarWinds and grow with us
Position Summary:
The Marketing Operations Specialist is a highly motivated and detail-oriented Marketo program and Email Specialist who is responsible for building, optimization, and reporting on our Marketo driven email programs, which play a critical role in generating demand across our business. The ideal candidate is a data driven marketer who is passionate about using Marketo to drive amazing experiences which drive engagement and conversations. You are an organized, a self- starter, and has a willingness to learn in a fast-paced environment.
Responsibilities:
- Configure, test & deploy high-volume mass email distributions and automated email programs in Marketo
- Be a point-of-contact for marketing automation program build requests
- Manage multiple marketing automation projects under a deadline
- Implement dynamic content, segmentation, triggers, smart lists, and filter logic
- Collaborate with our Data Engineer to report on program performance to key stakeholders
- Have a passion for Marketo and other Marketing technology tools
- Bring high energy and enthusiasm to a rapidly changing environment
- Understanding of JIRA in order to help manage the intake of new projects and requests.
- Experience in HTML and CSS is a plus
- Provide support and performance insights to non-technical users
- Prior Marketo experience preferred.
- Deep knowledge of the fundamentals of email marketing
- Minimum of 1-2 years hands-on marketing automation platform experience (Marketo preferred)
- Bachelor's degree
- Collaborative team player who is eager to jump in and learn
- Analytical mindset
- Strong written and communication skills
- Must have strong organizational skills, attention to detail, and the ability to prioritize in a changing environment
- Marketo Certified Associate and/or Marketo Certified Expert credentials - preferred
- Expert-level working knowledge of Marketo
- You have a passion for marketing SaaS solutions, connecting customer needs with product capabilities, and driving performance results
- You enjoy solving problems and are good at crafting creative solutions
- You communicate clearly and effectively with cross-functional groups and senior management
- You are used to being a SME in Manrketing Automation best practices
- You have previous experience working with Scrum Methodology
SolarWinds is an Equal Employment Opportunity Employer. SolarWinds will consider all qualified applicants for employment without regard to race, color, religion, sex, age, national origin, sexual orientation, gender identity, marital status, disability, veteran status or any other characteristic protected by law.
All applications are treated in accordance with the SolarWinds Privacy Notice: https://www.solarwinds.com/applicant-privacy-notice
