Salesforce Marketing Cloud Developer

2 days ago

Sterling, VA, United States Kasmo Global Full time

Job Title: Salesforce Marketing Cloud Developer (Backfill)
Location: Dallas, NYC, or Chicago 3 days per week Local from these location with DL
Duration: 12+ Months
Visa: USC/GC
Client: Contact me

Need Proper LinkedIn DL and Visa

Salesforce Marketing Cloud Developer -- this person needs to have strong communication skills, as they will be client facing. Please let me know
Key Responsibilities
API Integrations: Connect Salesforce Marketing Cloud with external systems for seamless data exchange.
Journey Implementation: Design and execute complex customer journeys using Journey Builder. Utilize data extensions and Automation Studio to enable journey logic as needed.
Landing Page Development: Create and manage landing pages using Content Builder and Cloud Pages. Ensure they are responsive, brand-aligned, and optimized for various devices. Integrate forms and interactive elements to capture customer data and drive engagement. Experience with "headless" landing page development is highly desirable.
Triggered Sends: Configure and manage automated triggered sends to respond to customer interactions in real time.
Email Development: Build and test responsive email templates using Figma/Emailify, HTML, CSS, and AMPscript. Experience with modular content structures and touch assembly is a plus. Implement dynamic content, personalization, A/B testing, and Test/Control groups.
Data Management: Handle data extensions, segmentation, and SQL queries to optimize marketing efforts.
Cross-Team Collaboration: Work closely with strategists, designers, project managers, and account leads to understand project requirements, provide technical insights, and drive successful execution.
Required Skills and Expertise
Technical Skills: Proficiency in SQL, HTML, AMPscript, and SSJS.
Salesforce Marketing Cloud Proficiency: Hands-on experience with core platform components, including Email Studio, Content Builder, Journey Builder, Automation Studio, Mobile Studio, and Cloud Pages.
Strategic Mindset: Capable of designing scalable, efficient solutions tailored to project needs.
Data Expertise: Strong knowledge of data extensions, segmentation, and integration techniques.
Project Management: Ability to multitask, manage deadlines, and deliver high-quality work on schedule.
Communication Skills: Strong ability to explain technical concepts to both technical and non-technical stakeholders.

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