Marketplace Manager, Category
2 weeks ago
Marketplace Manager, Category & Product Management
Location: Englewood Cliffs, NJ (and nearby listed postings). Compensation ranges shown on postings.
Key Responsibilities- Define the eCommerce Marketplace strategy, improve omnichannel presence, and optimize the Marketplace as a product
- Drive the growth of Harman Audio, JBL, IoT categories and other marketplace initiatives, developing monthly and quarterly business plans, and managing day-to-day execution on-site
- Work with marketplace partners to develop joint business plans with associated investment to reach sales targets
- Analyze daily, weekly, and monthly performance to understand conversion and traffic drivers including conversion funnel, promotional lift, and marketing activities
- Lead and manage the bottoms-up planning and forecasting based on individual category promotional and marketing plans
- Work closely with Channel Marketing to develop campaigns and improve content and messaging to customers to improve traffic and qualified lands
- Analyze promotion performance by customer cohorts to understand drivers of performance and to create targeted offer strategies
- Lead cross-functional initiatives to increase collaboration and investment from carriers to drive overall connected TV sales
- Prepare executive presentations to share business strategies, plans, and deep dives into specific topics as needed/requested
- Monitor model level profitability and identify optimizations to improve overall profit rate
- Understand industry trends, seasonality, business developments, and monitor competitor activity
- Conduct financial analysis to meet or exceed revenue and profitability targets
- Create promo copy, ensuring alignment with legal, and drive execution on site and across marketing channels
- Continuously monitor the customer experience journey and provide direction to supporting teams to optimize and maximize conversion
- Bachelor's Degree with 5+ years of experience in eCommerce marketplaces. MBA preferred
- Strong leadership with the ability to drive results by partnering with stakeholders across all levels of the organization
- Demonstrated expertise delivering revenue and profit targets
- Ability to thrive in a high-pressure, fast-paced environment with changing priorities
- Ability to lead cross-functional teams and influence across many levels
- Strong quantitative and analytical capabilities with high proficiency in data analysis using Excel; Tableau preferred
- Structured, process-oriented approach to solving business and operational problems with a highly agile mindset
- Mid-Senior level
- Contract
- Marketing and Sales
- Staffing and Recruiting
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