Sr. Product Marketing Manager, Mobile:

4 days ago


San Francisco, CA, United States Akraya Full time

Primary Skills: Product Marketing (Expert), Mobile Ecosystems (Advanced), Go-to-Market Strategy (Expert), Customer Insights (Advanced), Photography (Advanced) Contract Type: W2 Duration: 6+ Months Location: San Francisco, CA Pay Range: $60.00 - $70.00 per hour Job Summary: Seeking a seasoned Senior Lifecycle Marketing Manager to lead our engagement and retention strategy for Lightroom Mobile. The ideal candidate will define and implement a comprehensive Lifecycle Marketing strategy, fostering collaboration across product, GTM, and marketing teams to drive impactful customer engagement for both free and paid users. This role demands exceptional leadership, a deep understanding of mobile marketing dynamics, and the ability to influence in a complex, matrixed environment. Key Responsibilities: Develop and own the Engagement and Retention Strategy for Lightroom Mobile. Work collaboratively with Product, GTM, Growth, ASO, and marketing teams for seamless execution and alignment. Lead with influence, providing clarity and direction in a matrix organization to align disparate teams towards a common vision. Utilize insights on product and customer behavior to drive impactful lifecycle marketing activities. Exceptional storytelling and communication to simplify complex solutions and underline their customer value. Must-Have Skills: Strong product marketing or GTM experience in a consumer tech or mobile-subscription product environment. Proven expertise in mobile marketing strategies and growth. Ability to work effectively in cross-functional teams and influence in complex environments. Industry Experience: Experience in consumer tech, preferably with mobile gaming or mobile-subscription products. Familiarity with Adobe Creative Cloud products (Lightroom, Photoshop) is highly advantageous. ABOUT AKRAYA Akraya is an award-winning IT staffing firm consistently recognized for our commitment to excellence and a thriving work environment. Most recently, we were recognized Inc's Best Workplaces 2024 and Silicon Valley's Best Places to Work by the San Francisco Business Journal (2024) and Glassdoor's Best Places to Work (2023 & 2022) Industry Leaders in IT Staffing As staffing solutions providers for Fortune 100 companies, Akraya's industry recognitions solidify our leadership position in the IT staffing space. We don't just connect you with great jobs, we connect you with a workplace that inspires Join Akraya Today Let us lead you to your dream career and experience the Akraya difference. Browse our open positions and join our team



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